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DoorDash

Manager, S&O - CPG Ads & Promotions Demand

DoorDash · Seattle, WA

  • On site
  • Full-time
  • $168,000 / year
  • Seattle, WA

Job highlights

  • Own CPG advertiser performance and revenue goals.
  • Develop and execute go-to-market strategies.
  • Collaborate cross-functionally to operationalize growth.
  • Build scalable processes and identify new trends.
  • Drive upper-funnel awareness and outreach.

About the role

About The Team

Our Advertising & Promotion team operates at the intersection of e-commerce and advertising, surfacing and monetizing relevant content that benefits our core audiences. We’ve built a retail media network that enables CPG advertisers to easily reach DoorDash audiences and drive sales and category growth. This role will be responsible for the strategy and operationalization of an emerging CPG advertiser cohort.

About The Role

You will report into the Director of Go To Market on our CPG team in our Ads Strategy & Operations organization. In this role, you will:

  • Own business performance across mid-market CPGs – tracking revenue goals and OKRs, and defining the strategy to attain each
  • Partner closely with Sales team to develop goals, understand and define the operating model to achieve growth within both existing and net-new advertiser cohorts
  • Partner cross-functionally across Strategy & Operations, Insights & Measurement, Product, Catalog, and more to operationalize the strategy to enable success
  • Partner with PMM, PR, and B2B Marketing on driving upper-funnel awareness and growth of ads & driving cohort-specific outreach to spur activation
  • Lead the GTM motion, developing resources, programs, and playbooks to empower Sales team to drive activation, upsell, and retention
  • Track progress, identify risks, and problem-solve against blockers towards meeting objectives. Build scalable processes and tools to enable automation and reduce manual work across teams.
  • Develop modeling and data tracking to support and advance business forecasting and tracking at scale

You’re Excited About This Opportunity Because You Can…

  • Own: You are not afraid to single-handedly own a revenue target, and build plans to hit lofty business goals.
  • Build: You like going from 0-1 and 1-10. You want to get in early, identify trends, and leverage insights to scale. Playing for the underdog is exciting because there’s an uncharted road ahead.
  • Problem Solve: You never take “no” for an answer—you view roadblocks as exciting challenges. When given an ambitious goal, you enjoy thinking about and tracking towards the milestones necessary to get there.
  • Operate: You want to roll up your sleeves and aren’t afraid to get to the lowest level of detail.
  • Collaborate: You value cross-functional partnerships, and will thrive at working across numerous teams. Your communication skills are top notch and you are an effective communicator across all dimensions - out, across, and up.
  • Enable: You love equipping other teams with what they need to be successful. You are able to take feedback and put it into action.

We’re Excited About You Because…

  • You have 6+ years of experience in ad tech, retail media, ecommerce, or digital marketing.
  • Proven track record of leading revenue-driving projects, working cross-functionally with product and sales, and delivering on results
  • Excellent analytical abilities (comfort with Excel and basic SQL required)
  • Bachelor’s degree required

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We use Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC. As part of the hiring and/or promotion process, we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023, and resumed using Covey Scout for Inbound again on June 29, 2024.

The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here: Covey

Compensation

The successful candidate’s starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee’s work location. Ranges are market-dependent and may be modified in the future.

In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information.

DoorDash cares about you and your overall well-being. That’s why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.

To learn more about our benefits, visit our careers page here.

See Below For Paid Time Off Details

  • For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
  • For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).

The national base pay range for this position within the United States, including Illinois and Colorado.

$136,000—$200,000 USD

About DoorDash

At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods.

DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.

Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.

If you need any accommodations, please inform your recruiting contact upon initial connection.

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We used Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC. As part of the hiring and/or promotion process, we provided Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023. We resumed using Covey Scout for Inbound again on June 29, 2024, and ceased using Covey Scout for Inbound on April 30, 2026.

The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here: https://getcovey.com/nyc-local-law-144.

Key skills/competency

  • Advertising & Promotions
  • CPG Marketing
  • Sales Strategy
  • Retail Media Networks
  • Go-to-Market Strategy
  • Business Performance Management
  • Cross-functional Collaboration
  • Process Automation
  • Data Modeling
  • Ad Tech

Skills & topics

  • Manager
  • CPG
  • Advertising
  • Promotions
  • Demand
  • Sales
  • Marketing
  • Strategy
  • Operations
  • AdTech
  • Retail Media
  • E-commerce
  • DoorDash
  • Go-to-Market
  • Revenue Growth

How to get hired

  • Tailor your resume: Highlight experience in ad tech, retail media, e-commerce, or digital marketing, emphasizing revenue-driving projects and cross-functional collaboration.
  • Showcase analytical skills: Mention proficiency in Excel and SQL, and provide examples of data modeling and forecasting successes.
  • Demonstrate ownership and problem-solving: Illustrate your ability to take on revenue targets and overcome challenges in your application and interviews.
  • Research DoorDash's mission: Understand their commitment to empowering local economies and how this role contributes to that mission.
  • Prepare for behavioral questions: Be ready to discuss your experience in building from scratch, operating at a detailed level, and enabling others.

Technical preparation

Master Excel for advanced data analysis.,Practice SQL for efficient data querying.,Study retail media and ad tech trends.,Develop business modeling and forecasting skills.

Behavioral questions

Describe owning a revenue target and achieving it.,Share an example of building a new process.,How do you handle roadblocks and challenges?,Discuss a time you collaborated cross-functionally.

Frequently asked questions

What is the salary range for the Manager, CPG Ads & Promotions Demand role at DoorDash?
The national base pay range for this position at DoorDash is $136,000 to $200,000 USD annually. This range is subject to change and may vary based on factors like work location, skills, and experience. Equity grants may also be part of the compensation.
What are the key responsibilities for a Manager, CPG Ads & Promotions Demand at DoorDash?
As a Manager, CPG Ads & Promotions Demand at DoorDash, you will own business performance for mid-market CPGs, define GTM strategies, partner with sales and cross-functional teams, lead activation and retention efforts, build scalable processes, and develop data tracking for forecasting.
What experience is required for the Manager, CPG Ads & Promotions Demand position at DoorDash?
DoorDash is looking for candidates with at least 6 years of experience in ad tech, retail media, e-commerce, or digital marketing. A proven track record in leading revenue-driving projects, cross-functional collaboration with product and sales, and strong analytical abilities (Excel and basic SQL) are essential. A Bachelor's degree is also required.
Does DoorDash offer benefits for this Manager, CPG Ads & Promotions Demand role?
Yes, DoorDash offers a comprehensive benefits package that includes a 401(k) with employer matching, paid parental leave, wellness benefits, commuter benefits, paid time off, sick leave, medical, dental, and vision insurance, and other programs like family-forming assistance and mental health support.
What is the work arrangement for the Manager, CPG Ads & Promotions Demand role at DoorDash?
The job description does not explicitly state the work arrangement (on-site, hybrid, or remote) for this specific role. However, it mentions 'Remote Jobs Associated With Office in NYC Only' in a notice, suggesting that remote work might be an option for certain locations or roles. It's best to confirm with the recruiter.
How can I highlight my 'build from scratch' experience for the Manager, CPG Ads & Promotions Demand role at DoorDash?
For the Manager, CPG Ads & Promotions Demand role at DoorDash, emphasize your experience in developing new initiatives, scaling processes from zero to one and beyond, identifying market trends, and leveraging insights to drive growth in your resume and during interviews.
What are the technical skills needed for the Manager, CPG Ads & Promotions Demand job at DoorDash?
Key technical skills for this role include comfort with Excel for data analysis and modeling, and basic SQL for data querying. Experience with ad tech platforms and retail media networks is also highly valuable.

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