Specialist, Content Strategy - Partners
United States Olympic & Paralympic Committee · United States
- Hybrid
- Full-time
- $65,000 / year
- United States
Job highlights
- Develop and execute branded content campaigns for Team USA.
- Collaborate with cross-functional teams, athletes, and partners.
- Manage content workflow and deliver successful partner programs.
- Analyze campaign performance and suggest strategic improvements.
- Champion diversity, equity, and inclusion in content.
About the role
About the Role
The United States Olympic and Paralympic Committee (USOPC) is seeking an enthusiastic and creative Content Strategy Specialist to support the development and execution of engaging branded content campaigns that align with our organization's mission, values, and partner objectives. This role presents an exciting opportunity to collaborate with cross-functional teams, athletes, partners, and stakeholders to deliver successful content elements and branded partner programs that resonate with diverse audiences and drive engagement, brand and partner affinity.
Key Responsibilities
- Partner in the creation and implementation of strategic plans for branded content initiatives with Associate Director, Content Strategy & Partnerships to ensure branded opportunities are aligned with holistic content approach.
- Play a key role in executing branded content campaigns, ensuring their alignment with partner goals and the organization's vision.
- Serve as a key content liaison to internal teams, external vendors, and United States Olympic and Paralympic Properties (USOPP) partner teams to streamline content workflow, problem solve and deliver successful content elements for partner programs.
- Understand the branded content needs for partnerships and ensure the Marketing team understands the overall strategy for requests.
- Partner with Legal, Athlete Marketing, Production teams, and USOPP to facilitate seamless collaboration on integrated branded content efforts.
- Contribute to the creation of various branded content formats, including briefing video production, content writing, social media content, and more.
- Work with the cross-functional Marketing team to build content distribution plans, traffic assets, distribute and publish all branded content assets.
- Evaluate current brand strategy practices to proactively suggest changes to the strategies to improve the experience for audiences.
- Collaborate with internal teams to ensure that all branded content maintains consistent quality, adheres to brand guidelines, and effectively communicates the organization's values.
- Develop strategies aimed at engaging specific audience segments with tailored content that speaks to their interests.
- Leverage analytics and performance metrics to evaluate the impact of branded content campaigns and provide insights for improvement.
- Stay informed about industry trends, emerging technologies, and evolving content consumption habits to inform content strategy decisions.
- Collaborate with USOPP, Finance team and Brand & Fan Engagement Team to manage budget allocation for branded content projects effectively.
- Perform other duties as assigned.
Required Skills and Experience
- Bachelor's degree in Marketing, Communications, Journalism, or a related field or equivalent work experience.
- 3+ years of experience in content strategy, marketing, branded content, or related roles, with exposure to branded content development, sponsorship management, and client relations.
- Experience working with brands.
- Familiarity with Olympic and Paralympic Movements preferred.
- Demonstrable interest in and understanding of storytelling techniques and their emotional impact.
- Familiarity with digital content creation tools, multimedia formats, and social media platforms.
- Strong organizational and project management skills, with an ability to handle multiple tasks and projects concurrently.
- Effective communication, collaboration, and interpersonal abilities.
- Willingness to engage with partners and sponsors, aligning content strategies with their objectives.
- Creative mindset with a passion for sports, culture, and the Olympic and Paralympic movements.
- Flexibility to thrive in a dynamic, fast-paced environment.
- Able to quickly build relationships and gain trust in virtual environments.
- Strong critical thinking, analytical, and problem-solving skills.
- A commitment to championing diversity, equity, and inclusion in all content endeavors.
Work Environment and Conditions
- Standard office equipment.
- Office environment in a multi-story building on a multi-building site.
- Occasional domestic travel.
- Non-traditional hours often required, including nights, weekends, and holidays.
- Regular attendance at work is an essential job function.
Key skills/competency
- Content Strategy
- Branded Content
- Marketing
- Partnerships
- Project Management
- Communication
- Storytelling
- Digital Content Creation
- Social Media
- Olympic & Paralympic Movements
Skills & topics
- Content Strategy
- Marketing
- Branded Content
- Partnerships
- Sponsorship Management
- Storytelling
- Digital Content
- Social Media
- Communications
- USOPC
- Team USA
- Olympic
- Paralympic
- Content Creator
- Brand Strategy
- Project Management
How to get hired
- Tailor your resume: Highlight 3+ years of content strategy and branded content experience, focusing on partnership alignment and storytelling.
- Showcase your passion: Emphasize your understanding of the Olympic and Paralympic movements and your creative mindset for sports and culture.
- Quantify your impact: Provide examples of successful content campaigns, audience engagement, and strategic improvements you've implemented.
- Demonstrate collaboration: Detail your experience working with cross-functional teams, vendors, and clients to achieve shared objectives.
- Prepare for interviews: Be ready to discuss your approach to content strategy, partner relations, and driving engagement through storytelling.
Technical preparation
Study content strategy frameworks.,Review branded content campaign examples.,Familiarize with social media analytics tools.,Understand storytelling and audience engagement.
Behavioral questions
Describe a time you aligned content with partner goals.,How do you handle conflicting stakeholder needs?,Share an example of improving content strategy.,How do you stay updated on content trends?
Frequently asked questions
- What is the primary focus of the Content Strategy Specialist role at the USOPC?
- The Content Strategy Specialist role at the USOPC focuses on developing and executing engaging branded content campaigns that align with the organization's mission and partner objectives, driving engagement and affinity for Team USA.
- What qualifications are essential for this Content Strategy Specialist position?
- Essential qualifications include a Bachelor's degree (or equivalent experience) in Marketing, Communications, or a related field, with 3+ years of experience in content strategy, branded content, and sponsorship management. Familiarity with the Olympic and Paralympic movements is preferred.
- How does this role contribute to partner objectives at the USOPC?
- This role plays a key part in executing branded content campaigns that are aligned with partner goals. The specialist acts as a liaison to ensure that branded content needs for partnerships are understood and met, facilitating seamless collaboration.
- What kind of content formats will I be working with as a Content Strategy Specialist?
- You will contribute to the creation of various branded content formats, including briefing video production, content writing, social media content, and more, ensuring consistent quality and brand alignment.
- Is this a remote position with the United States Olympic & Paralympic Committee?
- Yes, the job posting explicitly states that this position is remote. You will work from home, though occasional domestic travel may be required.
- What is the salary range for the Content Strategy Specialist role?
- The hiring pay range for this Full-Time, Exempt position is $60,000 - $65,000 per year, with eligibility for an Annual Incentive Award Program.
- What is the application deadline for the Content Strategy Specialist job?
- The job posting indicates that this position will close on 5/18/2026. It's advisable to apply well before this date to ensure your application is considered.
- Does the USOPC value diversity, equity, and inclusion in its content strategy roles?
- Absolutely. A commitment to championing diversity, equity, and inclusion in all content endeavors is listed as a key skill and expectation for this role.
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