
Data Analyst - GTM
Deel · EMEA
- Hybrid
- Full-time
- $100,000 / year
- EMEA
Job highlights
- Analyze GTM strategies and identify growth opportunities.
- Build dashboards and tools using Looker.
- Develop marketing data infrastructure in Snowflake.
- Optimize paid and unpaid channel performance.
- Collaborate with marketing leadership and teams.
About the role
About the Role
Deel is seeking a Data Analyst to join their Go-To-Market (GTM) team. This role involves collaborating with various analytics and marketing teams to identify opportunities for business growth and efficiency. You will be instrumental in designing and building data infrastructure and tools to empower the marketing organization.
Responsibilities
- Work with Marketing Analysts, Analytics engineers, and Digital Analytics Managers.
- Partner with the marketing team on cross-functional projects to find opportunities to increase efficiency and scale our business effectively.
- Design and build dashboards and self-service tooling in Looker to enable a large, multi-faceted growth organization to do their best work.
- Collaborate closely with our analytics engineering team, building a clean, highly scalable marketing data modeling infrastructure in Snowflake (using dbt).
- Work closely with Marketing Leadership on complex questions to drive the most optimal growth strategies.
- Suggest and perform analysis of landing pages, A/B test, audiences, segments, ads, and creatives.
- Drive target audience segmentation, attribution modeling, lead generation analytics, paid and unpaid channels optimizations.
- Own and optimize data connections within our marketing stack to get the right data in front of our stakeholders where they work.
- Design & implement the best attribution model strategy.
Desired Skills And Competencies
- 3+ years’ experience in a data analytics team.
- Hands-on experience in Looker.
- Proficiency in SQL.
- Excellent multitasking and problem-solving abilities.
- Effective communication skills and experience dealing with stakeholders of varying seniority.
Key skills/competency
- Data Analysis
- Go-To-Market Strategy
- Looker
- SQL
- Snowflake
- dbt
- Attribution Modeling
- Data Modeling
- Dashboard Design
- Stakeholder Management
Skills & topics
- Data Analyst
- Go-To-Market
- GTM
- Analytics
- Marketing Analytics
- SQL
- Looker
- Snowflake
- dbt
- Data Modeling
- Attribution Modeling
- Segmentation
- Business Intelligence
- Data Visualization
- Digital Marketing Analytics
How to get hired
- Tailor your resume: Highlight your SQL, Looker, and data modeling experience. Quantify achievements in previous analytics roles.
- Showcase GTM understanding: Emphasize experience with attribution, segmentation, and channel optimization in your application.
- Prepare for technical interviews: Brush up on SQL, Looker functionalities, and data warehousing concepts (Snowflake, dbt).
- Demonstrate communication skills: Be ready to discuss how you've collaborated with stakeholders and presented data insights.
- Research Deel's mission: Understand their product and how data analytics drives their GTM efforts.
Technical preparation
Master SQL for complex data querying.,Practice building Looker dashboards and reports.,Understand Snowflake and dbt for data modeling.,Review A/B testing and attribution methodologies.
Behavioral questions
Describe a time you influenced a GTM strategy.,How do you handle data challenges with stakeholders?,Explain a complex data problem simply.,How do you prioritize competing analytics requests?
Frequently asked questions
- What specific experience is most valuable for a Data Analyst at Deel in this GTM role?
- For this Data Analyst position at Deel, candidates with 3+ years of experience in data analytics, specifically with hands-on experience in Looker and strong SQL proficiency, are highly valued. Experience contributing to Go-To-Market strategies through segmentation, attribution modeling, and channel optimization is also crucial.
- What data tools and technologies are essential for this Data Analyst role at Deel?
- Essential tools for this Data Analyst role include Looker for dashboarding and self-service tooling, SQL for data querying, and proficiency with data warehousing technologies like Snowflake and dbt for building scalable marketing data models.
- How does this Data Analyst role contribute to Deel's business growth?
- This Data Analyst role directly contributes to Deel's business growth by partnering with marketing teams to identify efficiencies, optimizing paid and unpaid channels, driving audience segmentation, and providing data-driven insights to leadership for growth strategies.
- What is expected in terms of stakeholder interaction for this Deel Data Analyst position?
- You will be expected to effectively communicate with stakeholders of varying seniority, including Marketing Leadership, Marketing Analysts, and Analytics Engineers. This involves presenting data insights, collaborating on complex questions, and enabling teams with self-service tooling.
- Can you provide more details on the data modeling aspect of the Data Analyst role at Deel?
- The Data Analyst will collaborate with the analytics engineering team to build a clean, highly scalable marketing data modeling infrastructure. This involves working with Snowflake and dbt to ensure data is structured for optimal analysis and reporting, supporting effective GTM strategies.
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