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Novara

Senior Manager, Integrated Demand Generation & Account-Based Marketing

Novara · Remote

Location
Remote
Posted
15 days ago
Type
Full time / Remote
Salary
Not listed — worth asking early.
Tailored resume — keyword-matched to this role.
Hiring manager — we find who's hiring.
Intro email — drafted to reach them directly.

What the job really is

Novara provides safety and operational risk management software that empowers organizations to identify and resolve issues before they become incidents. Through the Flex and Risk Management Center platforms, Novara helps organizations address operational risk proactively by unifying data, increasing workforce engagement, and proactively managing risk. Novara’s combination of training, software, and tools puts people and safety first while protecting critical operations.

Position Description:

Novara is hiring a Senior Manager, Integrated Demand Generation & Account-Based Marketing to lead the strategy and orchestration of new-logo demand programs. This role will connect account-based marketing, vertical campaigns, paid media, email, webinars, events, content, and seller activation into a coherent go-to-market plan.

The Senior Manager will determine which audiences and accounts Novara should prioritize, how integrated campaigns should be structured, and how channel owners should work together around a shared business objective. This person will not own the day-to-day execution of every marketing channel. Instead, they will create the strategy, briefs, operating rhythm, and performance insights that keep the full demand engine aligned.

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