Manager, Global CRM Marketing Automation
The Knot Worldwide · Barcelona, Catalonia, Spain
Posted about 2 months ago
or apply directly on The Knot Worldwide's site. We never take the application ourselves.
Is this posting real?
- This role has been open
- 53 days The Knot Worldwide's roles stay open a median of 53 days
- Reposted
- No
- Salary listed
- No 0% of The Knot Worldwide's roles list one
- Ghost-job risk at The Knot Worldwide
- high 24 stale, 8 reposted of 30 open
- Hiring momentum
- 68 roles opened in the last 90 days ↑ up vs. the prior 90 days
- Last confirmed on the employer's board
- 2026-09-25
Measured from postings appearing on and disappearing from The Knot Worldwide's own greenhouse board since 2026-08-03. Full hiring picture for The Knot Worldwide.
About this role
The Manager, Global CRM Marketing Automation will be responsible for building and executing customer journeys and automated marketing campaigns across various channels including email, SMS, and in-app messaging. This role involves collaborating with multiple teams to create personalized experiences for users, leveraging customer data for targeted marketing, and optimizing campaign performance through A/B testing and reporting.
- benefits
- 1/5
- freshness
- 1/5
- career value
- 4/5
- role clarity
- 5/5
- pay transparency
- 0/5
Scored from the posting itself — how clearly the role is described, how much it says about pay and benefits, and how recently it was listed. Not a judgement of The Knot Worldwide as an employer.
What you need
- 3–5+ years of experience in CRM marketing automation, including building, testing, and deploying email, push, SMS, and in-app messaging campaigns.
- 1–3+ years of hands-on experience with Salesforce Marketing Cloud and/or Braze, including Journey Builder, Automation Studio, Data Extensions, audience segmentation, and campaign orchestration.
- Working knowledge of SQL, HTML/CSS, AMPScript and/or Liquid for campaign development, personalization, and automation.
- Experience building and optimizing customer journeys, triggered campaigns, and lifecycle marketing programs across multiple CRM channels.
- Strong understanding of email marketing best practices, deliverability, and compliance requirements, including CAN-SPAM regulations.
- Experience designing, executing, and analyzing A/B tests to improve customer engagement and campaign performance.
Nice to have
- Experience working in a global organization or supporting multiple brands and markets.
Worth weighing
- No salary listed.
- Role requires in-office work two days a week as part of a hybrid model.
- The position involves working with complex customer datasets which may require advanced technical skills.
Summarised from The Knot Worldwide's posting. Read the full original.
Listed by The Knot Worldwide on their greenhouse job board, last confirmed open on 2026-09-25. PitchMeAI is not the employer.
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