Customer Advocacy Marketing Manager @ Zapier
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About Zapier
We're humans who believe computers should do more work. At Zapier, we’re building a platform to help millions of businesses globally scale with automation and AI. Collaborate with brilliant people, use the latest tools, and enjoy the flexibility of remote work as your efforts drive our customers’ success.
Role Overview
As the Customer Advocacy Marketing Manager, you will champion customer voices by transforming their stories into powerful marketing campaigns and sales assets. This role sits at the intersection of storytelling, relationship-building, and strategic enablement.
Key Responsibilities
- Own the customer story process from creation to market launch.
- Collaborate with Sales, Marketing, and Customer Success to turn stories into pipeline-driving assets.
- Lead webinars and virtual events showcasing authentic customer success.
- Utilize AI and automation to streamline content creation and distribution.
- Manage the customer content library and drive continuous optimization.
- Launch and manage customer review and reference programs.
- Leverage data insights to shape strategy and measure success.
About You
- 5+ years in customer marketing, advocacy, or related role.
- Skilled storyteller and copywriter with experience in campaign-ready messaging.
- Ability to build strong relationships with customers and internal teams.
- Data-savvy and driven by customer connections.
- Proficient with AI, automation, and cross-functional collaboration.
How To Apply
Embrace our non-standard application process that promotes inclusion and equity. Answer a series of in-depth questions as part of the application and await timely updates from our recruiter.
Key skills/competency
- Customer Advocacy
- Storytelling
- Content Creation
- Marketing Campaigns
- Cross-functional Collaboration
- AI Automation
- Webinar Management
- Data Analysis
- Customer Success
- Strategic Enablement
How to Get Hired at Zapier
🎯 Tips for Getting Hired
- Customize Your Resume: Tailor your experience to customer advocacy.
- Highlight Storytelling Skills: Emphasize copywriting and content creation expertise.
- Showcase Data Savvy: Include measurable outcomes from past roles.
- Research Zapier: Understand their product, culture, and remote work dynamics.