Content Marketer, Client Services
Yolando
Job Overview
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Job Description
About Us
The search bar is becoming a conversation. Brands need to know how to get found by AI, and that's what we do. Yolando is the platform that helps marketers understand and improve how AI models discover, cite, and recommend their brand.
We've raised $8.5M from Drive Capital and MaRS Discovery District. We're 15 people building the standard for Generative Engine Optimization.
The Role
As a Content Marketer, Client Services, you will work directly with our clients to build and execute their content strategies for AI visibility. This is a client-facing role where you will manage accounts, understand each client's business, and produce content that helps them get cited by AI. You will become an extension of their marketing team while bringing Yolando's GEO expertise to everything you create.
What You'll Do
- Work with our GTM lead to oversee client accounts; be their main point of contact for content work
- Run discovery sessions to understand each client's brand, audience, industry, and goals
- Develop content strategies tailored to each client's AI visibility objectives
- Produce client content across formats: articles, white papers, case studies, landing pages, social posts
- Present content plans and deliverables to clients; incorporate feedback and iterate
- Track content performance for each account and report results
- Identify opportunities to expand scope within existing accounts
- Collaborate with internal teams to apply product insights to client work
- Use AI tools to scale production while maintaining quality and client voice
Requirements
- Clear writing that makes complex ideas simple
- Client management experience: you've owned relationships and delivered work to external stakeholders
- Research skills: you can learn a new industry quickly and find the story
- Ability to adapt your voice to match different client brands
- Organization to manage multiple accounts with different deadlines and priorities
- Comfort presenting work and handling feedback
- Flexibility across formats: articles, landing pages, decks, case studies, social content
Nice to Have
- Agency or consulting background
- Experience in B2B SaaS, FinTech, or technical industries
- SEO or content marketing experience
- Familiarity with AI, LLMs, or marketing technology
- Product marketing experience
Location
Hybrid, 4 days/week in our downtown Toronto office.
To Apply
Send your resume, portfolio, and a note about why you're interested.
Key skills/competency
- Content Strategy
- Client Management
- AI Visibility
- Generative Engine Optimization (GEO)
- Content Production
- Account Management
- Market Research
- Reporting & Analytics
- Presentation Skills
- AI Tools
How to Get Hired at Yolando
- Research Yolando's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Tailor your resume: Customize your resume and portfolio to highlight client services, content strategy, and AI-related experiences, specifically for Generative Engine Optimization.
- Showcase your content: Provide a strong portfolio demonstrating clear writing, diverse content formats, and adaptability to different brand voices.
- Prepare for client scenarios: Practice responses to questions about client management, handling feedback, and strategizing for B2B SaaS or technical clients.
- Understand AI's role: Articulate your knowledge of AI, LLMs, and their impact on content visibility and marketing technology.
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