Lead Data Analyst Marketing @ Wiraa
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About The Company
At Lark Health, we are pioneering a new era in cardiometabolic care by leveraging advanced AI techniques to provide scalable, affordable, and compassionate care. Our platform supports healthcare partners managing over 30 million lives and helps prevent obesity, hypertension, type II diabetes, and behavioral health issues. Join our team and contribute to improving lives.
About The Role
As the Lead Data Analyst Marketing at Lark, you will be pivotal in driving data-driven decisions to support marketing initiatives and overall business growth. You will collect, analyze, model, and visualize marketing data to generate insightful reports and actionable recommendations. Reporting to the Director of Data, you will design and develop internal dashboards, enhance marketing strategies, and collaborate across Consumer Marketing, Product, and Finance teams.
Qualifications
- 5+ years of experience in analytics or business intelligence
- Bachelor’s degree in STEM or equivalent experience
- Expertise in SQL, Snowflake, Tableau, and dbt
- Experience with online marketing tools and automation platforms like Braze
- Proven project management and mentoring skills
- Strong analytical abilities to convert business queries into structured analysis
Responsibilities
- Drive growth and optimize customer acquisition through data analysis
- Partner with channel managers to evaluate campaign effectiveness
- Develop reports, dashboards, and analyses for performance improvements
- Lead experimentation initiatives and test roadmap developments
- Enhance data systems for improved targeting, ROI, and segmentation
- Ensure data accuracy, security, and regulatory compliance
- Collaborate with Engineering and Data Science to refine data models
Benefits
- Comprehensive health insurance plans
- Flexible remote working environment
- Competitive salary packages and performance-based bonuses
- Stock options or equity participation
- Professional development and paid time off
Equal Opportunity
Lark is an Equal Opportunity and Affirmative Action Employer encouraging candidates from diverse backgrounds to join our mission-driven culture.
Key skills/competency
Analytics, SQL, Snowflake, Tableau, dbt, Marketing, Automation, Reporting, Dashboard, Experimentation
How to Get Hired at Wiraa
🎯 Tips for Getting Hired
- Customize your resume: Highlight advanced analytics and marketing experience.
- Research Wiraa: Understand their mission and culture thoroughly.
- Emphasize technical skills: Detail SQL, Snowflake, and Tableau expertise.
- Prepare for interviews: Practice data modeling and dashboard discussions.