2 days ago

Brand Marketing Trainee

Wellversed

On Site
Full Time
₹350,000
Gurugram, Haryana, India

Job Overview

Job TitleBrand Marketing Trainee
Job TypeFull Time
CategoryCommerce
Experience5 Years
DegreeMaster
Offered Salary₹350,000
LocationGurugram, Haryana, India

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Job Description

Brand Marketing Trainee at Wellversed

The ideal candidate will be responsible for managing and executing brand marketing initiatives, with a particular focus on influencer and social media marketing. The primary responsibilities include identifying and engaging with social media creators, planning and executing influencer campaigns, monitoring key performance indicators, conducting market research, and maintaining professional relationships with influencers. They will collaborate with cross-functional teams to ensure successful implementation and achieve brand growth.

Key Responsibilities and Accountabilities (KRAs)

  • Logging & Discovery of social media creators.
  • Reaching out to suitable creators, promoters and signing the contract with them.
  • Planning monthly campaigns, communication & budget for Influencer marketing for the brand.
  • Getting campaigns executed from the Influencers.
  • Create reports to track brand growth, highlighting areas for improvement
  • Market research to identify market gaps and have a better understanding of consumers
  • Maintain healthy and professional relationships with Influencers.
  • Cross functional coordination with different teams for implementation and operations

Required Skills

  • Relevant Experience in influencer discovery and onboarding processes.
  • Effective communication skills.
  • Proficient negotiation skills to ensure favourable terms with influencers.
  • Ability to manage PR and influencer relationships effectively.
  • Proficiency in using Excel/Google Sheets and Google Docs for data analysis and reporting.
  • Experience in campaign planning and budget management (soft skill).
  • Familiarity with social media marketing metrics (good to have).
  • Basic visual design and copywriting skills are advantageous.

About Wellversed

Wellversed owns and operates a portfolio of nutrition brands to empower people to attain their most optimal state of wellness. Our brands like Wellcore, YouWeFit, Zero Sugar, Dynamite and Okami - enable people to unlock their performance potential and live healthier lives. The brands are made available to our customers through an omni-channel approach including our own eCommerce portal (www.wellversed.in).

Key skills/competency

  • Influencer Marketing
  • Social Media Marketing
  • Campaign Planning
  • Market Research
  • Creator Outreach
  • Negotiation
  • Data Analysis (Excel/Google Sheets)
  • PR Management
  • Cross-functional Collaboration
  • Brand Growth Strategy

Tags:

Brand Marketing Trainee
influencer marketing
social media
campaign planning
market research
brand growth
creator outreach
negotiation
data analysis
PR management
cross-functional collaboration
Excel
Google Sheets
Google Docs
social media platforms
analytics tools
communication tools
design tools
copywriting tools

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How to Get Hired at Wellversed

  • Research Wellversed's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
  • Tailor your resume: Customize your resume to highlight experience in influencer marketing, social media strategy, and campaign management.
  • Showcase practical skills: Prepare to demonstrate proficiency in negotiation, data analysis with Excel/Google Sheets, and PR relationship management.
  • Prepare for behavioral questions: Be ready to share examples of successful creator outreach, cross-functional collaboration, and problem-solving in marketing.
  • Express passion for wellness: Articulate your interest in Wellversed's nutrition brands and how you can contribute to their growth and consumer understanding.

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