Sales Enablement Associate

Job Summary

The Sales Enablement Associate at Waste Management Inc. is responsible for coaching, developing, and supporting sales representatives and managers focused on customer retention and new business growth. This role provides coaching and support through high-impact training, equipping sales professionals with essential skills, knowledge, and tools. The Sales Enablement Associate facilitates engaging sales skills workshops, leads new hire onboarding programs, and offers continuous training on sales processes, methodologies, and tools. By emphasizing practical application and driving measurable behavior change, this position ensures sales teams are prepared to meet business objectives, accelerate ramp time, and consistently improve sales performance across the organization.

Essential Duties and Responsibilities

• Support corporate and market area initiatives by not just transferring knowledge, but reinforcing skills through coaching, feedback, and practical application, resulting in measurable performance improvement.
• Track learner participation and feedback to continuously enhance delivery effectiveness.
• Act as a vital feedback loop between the field and the broader enablement team.
• Collaborate with Instructional Designers and Enablement Specialists to optimize training materials and delivery methods.
• Support localization or tailoring of training content based on specific team needs.
• Facilitate in-person and virtual sales training sessions for new hire onboarding, ongoing skills development, change launches, and tools training.
• Provide real-time support for sellers navigating new tools, processes, or messaging.
• Collaborate with delivery leadership teams to ensure consistent execution of delivery standards defined within the L&LD standard operating procedures.
• Offer guidance and constructive feedback during Train-the-Trainer events to team members, fellow Learning & Leadership Development trainers, and Area Sales Trainers, ensuring effective program delivery.
• Create a safe and inclusive learning environment to ensure a positive learning experience for all participants.

Education

Bachelor's Degree (accredited) Preferred or High School Diploma or GED (accredited) and four (4) years of relevant work experience required.

Required Work Experience

2 years of supervisory experience either as a supervisor or in a delegated team lead role required. 3 years delivering sales training to adult learners in a variety of learning methods in a call center and field-based sales environment required.

Knowledge, Skills, and Abilities

• Takes initiative to lead teams and seek continuous improvements.
• Willing to give and receive feedback in a productive, objective manner.
• Exhibits a comfort level with speaking to senior-level managers.
• Can remain discreet and handle sensitive, confidential personnel matters.
• Embraces and models WM’s Commitments and Values.
• Can carry out supervisory responsibilities in accordance with the organization’s policies and applicable laws, including planning, assigning, directing work, appraising performance, addressing complaints, and resolving problems.
• Must show flexibility to react to change productively and be willing to handle other essential tasks as assigned by program and leadership.
• Excellent oral and written communication skills.
• Excellent delivery platform skills.
• Must be computer literate with working knowledge of Microsoft Windows (Word, Excel, PowerPoint, Teams).
• Observation, coaching, and feedback skills.
• Influencing and persuasion skills.
• Leadership and team building skills.
• Adaptability.
• Conflict management skills.
• Analytical skills.
• Critical thinking and problem-solving skills.
• Planning, organization, and time management skills.
• Program execution skills with a focus on business need and return on investment.
• Enthusiasm for developing people.
• Lifelong learning.
• Ability to travel 30-40%.

Key skills/competency

• Sales Enablement
• Sales Training
• Coaching & Development
• Adult Learning
• Performance Improvement
• Facilitation Skills
• Onboarding Programs
• Sales Methodologies
• Communication Skills
• Leadership Development