Product Manager, Product-Led Growth
WalkMe
Job Overview
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Job Description
Product Manager, Product-Led Growth at WalkMe
WalkMe is looking for a Product Manager to join our WalkMe Learning Arc product team. We’re seeking someone with deep expertise in Product-Led Growth (PLG) who can drive this strategic initiative, empowering users to learn, grow, and maximize value.
What is WalkMe Learning Arc?
WalkMe Learning Arc is an AI-native learning platform redefining how people acquire and retain knowledge in the flow of work.
By combining AI-driven personalization, adaptive learning paths, and data-backed insights, Learning Arc empowers individuals and organizations to upskill efficiently and continuously.
Our mission is to make learning smarter, more intuitive, and intrinsically engaging, and to build a growth engine driven by the product itself.
What will you actually be doing?
- Own and shape the PLG strategy for the product from vision to execution.
- Analyze user behavior, define activation and retention funnels, and lead experiments that drive sustainable growth.
- Collaborate closely with BI, Marketing, Engineering, Product Design, and GTM teams to create engaging, impactful user experiences.
- Define KPIs and leverage insights to continuously optimize engagement, adoption, and product value.
What should you bring to the table?
- 4+ years of Product Management experience, including 2+ years in PLG or B2B SaaS environments.
- Strong analytical mindset with problem-solving skills and out-of-the-box thinking.
- Experience working with product analytics tools.
- A customer-centric approach and a love for the user experience.
- Proven ability to design and run data-informed experiments that improve user engagement and conversion.
- Excellent communication and collaboration skills; ability to thrive in a fast-paced, global agile environment.
- Native English speaker.
Why WalkMe?
As one of the world’s leading SaaS companies, WalkMe empowers you to work with creative, passionate innovators driving digital adoption worldwide.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Key skills/competency
- Product-Led Growth (PLG) Strategy
- User Behavior Analysis
- Activation & Retention Funnels
- Experimentation & A/B Testing
- Product Analytics
- B2B SaaS
- Cross-functional Collaboration
- Key Performance Indicators (KPIs)
- Customer-centric Design
- Agile Methodologies
How to Get Hired at WalkMe
- Research WalkMe's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor to understand their innovative, global agile environment.
- Tailor your resume: Highlight your Product-Led Growth (PLG), B2B SaaS, and product analytics experience, customizing keywords to match the Product Manager, Product-Led Growth role.
- Showcase PLG expertise: Prepare specific examples of how you've owned and executed PLG strategies, driving user activation, retention, and sustainable product growth in past roles.
- Demonstrate analytical prowess: Be ready to discuss your experience designing and running data-informed experiments, defining KPIs, and leveraging insights to optimize product value.
- Emphasize collaboration skills: Share instances where you successfully partnered with BI, Marketing, Engineering, Product Design, and GTM teams to achieve product goals.
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