Job Overview
Who's the hiring manager?
Sign up to PitchMeAI to discover the hiring manager's details for this job. We will also write them an intro email for you.
Job Description
About Voodoo
Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.
Team
Our Gaming team is made up of hybrid-casual, casual, and mid-core experts. Our 'Core' games team supports internal and external studios worldwide in creating, developing, and launching new hit games, whilst our 'Live' games team focuses on delivering higher engagement on our existing and successful games. Joining our Live games team means collaborating with gaming industry experts on globally renowned, enduring games while embracing exciting new entrepreneurial ventures. With over seven billion downloads worldwide and a portfolio of more than 10 resilient hybrid games generating more than $20m per year, we are the world's largest and most successful hybrid publisher. You will be joining one of our Live Studios, working on Paper.io 2.
Role
- Drive user and engagement growth across our brand and owned channels, with a strong focus on TikTok.
- Collaborate closely with game teams, creators, and marketing to push bold ideas live fast.
- Build a distinct, bold, and recognizable brand voice that feels native to Gen Z and Gen Alpha.
- Design and run social-first events and challenges that connect online culture with in-game moments.
- Understand humor, irony, chaos, and timing.
- Monitor trends, memes, sounds, and formats before they peak.
- Do social listening, analyze player feedback and performance data, and translate insights into content ideas and product improvements.
Profile
- You have a proven track record of scaling social accounts.
- Gen Z (or Gen Z–coded). You live on TikTok and know its culture deeply.
- You understand how accounts like Duolingo, Ryanair, and top creator-led brands win attention.
- Comfortable being on camera or directing content that feels personal and raw.
- Able to also build a strategy and run the operations with people under your management.
- Native-level English.
- A bachelor’s degree in marketing, communications, or something similar is a plus, but not required.
Why this role matters
We’re not looking for someone to “manage” social media. We’re building a brand people follow for the content, not the product. If You’ve Ever Thought: “This brand could be way funnier”, “I could run this TikTok better”, “Why is no one using this meme yet?” This role is for you.
Key skills/competency
- TikTok Marketing
- Social Media Growth
- Content Creation
- Brand Voice Development
- Community Engagement
- Trend Monitoring
- Social Listening
- Gen Z Marketing
- Creative Strategy
- Performance Analysis
How to Get Hired at Voodoo
- Tailor your resume: Highlight your social media growth and TikTok expertise, aligning it with Voodoo's need for brand-first content creators.
- Showcase your portfolio: Include examples of successful social campaigns or scaled accounts, demonstrating your understanding of Gen Z culture and humor.
- Demonstrate TikTok fluency: Be prepared to discuss current trends, memes, and how you'd apply them to the Paper.io 2 brand.
- Highlight creativity and speed: Emphasize your ability to generate bold ideas and execute them rapidly in collaboration with cross-functional teams.
Frequently Asked Questions
Find answers to common questions about this job opportunity
Explore similar opportunities that match your background