Marketing Video Artist - Wizz
Voodoo · Paris, Île-de-France, France
- On site
- Full-time
- $90,000 / year
- Paris, Île-de-France, France
Job highlights
- Create engaging mobile video ads for Gen Z.
- Specialize in After Effects and AI tools.
- Understand Gen Z culture and market trends.
- Analyze ad performance for optimization.
- Work remotely in a dynamic creative team.
About the role
About Voodoo
Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.
Team
Wizz is a social discovery app designed to help Gen Z (18+) connect with new people and build authentic relationships. With millions of active users worldwide, Wizz combines cutting-edge technology, creative content, and a deep understanding of Gen Z culture to deliver an engaging and safe social experience. The Wizz Growth team operates at the forefront of mobile marketing and ad tech, constantly experimenting with new formats and trends to resonate with our Gen Z (18+) audience. We combine user acquisition, creative content production, monetization, and tech capabilities to maximize the app's potential and turn Wizz into a global phenomenon.
Role
- Create scroll-stopping mobile video ads that capture the attention of Gen Z (18+) and drive app installs.
- Become a Gen Z culture expert: benchmark what competitors and leading social apps are doing, stay on top of TikTok/Instagram/Snapchat trends, and translate them into high-performing ads.
- Experiment relentlessly: test new creative formats, hooks, storytelling techniques, and visual styles.
- Leverage AI tools to accelerate creative production and explore new possibilities.
- Develop a data-driven creative mindset: understand how your creations perform (CTR, CPI, retention) and iterate based on insights.
- Work within a dynamic creative squad with amazing people from diverse backgrounds and nationalities.
Profile
- Fully proficient with video editing and content creation.
- Expert in After Effects - Nice to have: 3D softwares or AI creative tools.
- Creative with a growth hacking mindset.
- Understand how your creations drive marketing performance.
- Experience using AI tools for creative production.
- Fluent in English, both oral and written.
- At least 2+ years of experience in a similar role, but we're open to more senior profiles.
- Deeply familiar with the mobile app market and Gen Z culture.
Benefits
- Competitive salary upon profile and experience.
- Premium healthcare (SideCare) for you and your family, 100% covered by Voodoo.
- Swile lunch vouchers.
- Gymlib membership, 100% covered by Voodoo.
- Wellness activities in our Paris office.
- Flexible vacation policy.
- Remote work options.
- Child daycare facilities (Les Petits Chaperons Rouges).
Key skills/competency
- Video Editing
- Content Creation
- After Effects
- Gen Z Culture
- Growth Hacking
- Mobile Marketing
- Ad Tech
- Creative Production
- AI Tools
- Data-driven Marketing
Skills & topics
- Marketing Video Artist
- Video Editing
- After Effects
- Content Creation
- Gen Z Marketing
- Mobile Ads
- App Installs
- Growth Hacking
- Creative Production
- AI Creative Tools
How to get hired
- Tailor your resume: Highlight video editing, After Effects, and AI tool proficiency, emphasizing marketing performance insights.
- Showcase your portfolio: Include examples of mobile video ads, particularly those targeting Gen Z and demonstrating growth impact.
- Demonstrate cultural fit: Research Voodoo's mission and Wizz's focus on Gen Z connection; articulate your understanding of their culture.
- Prepare for technical questions: Be ready to discuss your experience with After Effects, AI creative tools, and data-driven creative strategies.
- Ace the interview: Express your passion for mobile gaming, social apps, and the Gen Z market, showcasing your growth hacking mindset.
Technical preparation
Master After Effects for video animation.,Explore AI tools for creative workflows.,Practice creating short, engaging mobile videos.,Understand video ad performance metrics.
Behavioral questions
Describe a trend you identified and used.,How do you adapt to fast-changing trends?,Share an experience using AI in creation.,How do you iterate based on performance data?
Frequently asked questions
- What is the primary responsibility of a Marketing Video Artist at Voodoo's Wizz?
- The primary responsibility of a Marketing Video Artist at Voodoo's Wizz is to create compelling and scroll-stopping mobile video advertisements specifically designed to capture the attention of the Gen Z demographic and drive app installs.
- What video editing software is essential for this Marketing Video Artist role at Voodoo?
- Proficiency in After Effects is essential for this Marketing Video Artist role at Voodoo. Experience with 3D software or AI creative tools is considered a plus.
- How does Voodoo measure the success of marketing videos created by the Marketing Video Artist?
- Voodoo measures the success of marketing videos through key performance indicators such as Click-Through Rate (CTR), Cost Per Install (CPI), and user retention. The Marketing Video Artist is expected to understand these metrics and iterate based on performance insights.
- What does Voodoo mean by 'Gen Z culture expert' for the Marketing Video Artist position?
- Being a 'Gen Z culture expert' means the Marketing Video Artist must stay informed about current trends on platforms like TikTok, Instagram, and Snapchat, benchmark competitor strategies, and understand the nuances of Gen Z communication to create relevant and high-performing ads.
- Can a candidate with more than 2 years of experience apply for the Marketing Video Artist role at Wizz?
- Yes, Voodoo is open to more senior profiles for the Marketing Video Artist role. While a minimum of 2 years of experience in a similar role is mentioned, they welcome applications from candidates with extensive experience.
- What are the remote work options for the Marketing Video Artist position at Voodoo?
- Voodoo offers remote work options for the Marketing Video Artist position, providing flexibility for employees to work from various locations.
- Are there opportunities for career growth for a Marketing Video Artist at Voodoo?
- Given Voodoo's mission to entertain the world and their position as a top mobile publisher, there are significant opportunities for a Marketing Video Artist to grow. The role emphasizes experimentation, data-driven insights, and working within a dynamic team, all of which contribute to professional development.
- What kind of AI tools does Voodoo expect the Marketing Video Artist to use?