Analyst Business Intelligence

@ Viral Nation Inc.

Overview

At Viral Nation Inc., we build social-first ecosystems connecting brands with modern consumers. We blend strategy, talent, media, and technology to scale fast-growing digital brands. We offer a creative, growth-oriented environment that supports ambition in an open, collaborative, and fast-paced culture.

Role Summary

The Analyst Business Intelligence will drive marketing strategies, optimize campaign performance, and maximize ROI through advanced analytics. This role is designed for an analytical thinker passionate about marketing and data-driven decision-making.

What You'll Do

• Generate accurate reports using primary and secondary research.
• Provide actionable insights and recommendations to enhance marketing strategies.
• Conduct secondary research to support strategy proposals.
• Develop customized dashboards and presentations with BI tools.
• Manage marketing databases ensuring data accuracy and integrity.
• Collaborate with tech, product, and data engineering teams.
• Facilitate team initiatives, training sessions, and workshops.
• Continuously validate and cleanse data for consistency.
• Stay updated with industry developments to guide strategic recommendations.

Qualifications

• Bachelor's degree in a relevant field; Master's preferred.
• 3+ years in marketing analytics, data analysis, or similar roles.
• Experience with DSPs, Paid Media and social platforms preferred.
• Knowledge of brand tracking and Brand Lift research is a plus.
• Proficiency in Google Cloud Platforms, Looker, and Looker Studio.
• Skilled in Python, R, SQL or similar data analysis tools.
• Experience with marketing analytics platforms like Google Analytics or Adobe Analytics.
• Excellent communication and presentation skills.
• Strong attention to detail and ability to manage multiple projects.

Inclusion Statement

Viral Nation Inc. is committed to diversity, equity, and inclusion. Applications from candidates with disabilities are welcome, and accommodations are available upon request.

Key skills/competency

• Analytics
• Marketing
• Data Analysis
• BI Tools
• Reporting
• Dashboards
• Python
• SQL
• Google Cloud
• Data Integrity