Senior Digital Marketing Specialist

@ Very Good Ventures

Introduction

Very Good Ventures is a global consultancy delivering elegant solutions using disruptive technologies. At VGV, culture of excellence, collaboration, humility, and openness are valued. With a renowned reputation as the foremost Flutter experts, VGV is expanding its global presence and range of strategic services. Our portfolio includes clients such as Toyota, Google, Dow Jones, JSX, Betterment, and Norwegian Cruise Lines.

Position Summary

The Senior Digital Marketing Specialist role is integral to the Marketing Team. Reporting to the Director of Marketing, you will support VGV as an industry leader by building and maintaining a robust digital marketing program. This role involves managing digital marketing initiatives and creating clear, effective digital processes for both internal and client-facing stakeholders.

Key Responsibilities

• Digital Marketing Management: Develop and implement digital marketing strategies across email, social media, paid advertising (Google Ads, LinkedIn Ads), SEO/SEM, and website management using Webflow.
• Marketing Operations Support: Assess and manage digital marketing and MarTech tools such as Clay, Apollo, Zapier, HotJar, and HubSpot, collaborating with the Senior Marketing Operations Manager.
• Campaign Management: Oversee execution and technical aspects of marketing campaigns, track KPIs, and manage reporting dashboards.
• Digital Content Strategy: Collaborate with content marketing, events, and sales teams to support ABM and brand campaigns, execute SEO strategies, and document SOPs.
• Vendor Support: Assist in vetting and managing digital and operations vendors and contractors.

Qualifications

Minimum of 5+ years of experience in digital marketing and marketing operations. Excellent written and verbal communication with the ability to craft clear and concise messaging. A strategic mindset is essential for managing digital and operational strategies. Collaboration skills are required to partner effectively with various teams and external agencies.

Total Rewards

The role offers an annual base salary of $110k-$120k along with subsidized health, dental, and vision insurance, equity potential, flexible PTO, universal fully paid family leave, 401k with matching, and HSA contributions. Work with a talented global team on cutting edge projects for well-known clients.

Company Values

Do our best, professional work. Be collaborative partners. Scale with standards. Always be growing. Be very good.

Key skills/competency

• Digital Marketing
• SEO/SEM
• Content Strategy
• MarTech Tools
• Campaign Management
• Analytics
• Social Media
• Google Ads
• Webflow
• Vendor Management