Senior Product Marketing Manager, Solutions
@ Vercel

New York, New York, United States
On Site
Posted 12 days ago

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Job Details

About Vercel

Vercel gives developers the tools and cloud infrastructure to build, scale, and secure a faster, more personalized web. As the team behind v0, Next.js, and AI SDK, Vercel helps customers like Ramp, Supreme, PayPal, and Under Armour build for the AI-native web. Our mission is to enable the world to ship the best products by creating a place where everyone can do their best work.

About the Role

Vercel is transforming the way teams design, prototype, and ship with AI. The Senior Product Marketing Manager, Solutions will own messaging, positioning, and go-to-market strategy for key use cases and verticals, driving growth and defining how Vercel is perceived in the market.

What You Will Do

  • Use Case and Vertical Positioning: Shape narratives and build GTM plans mapping Vercel capabilities to customer needs.
  • Content and Collateral Creation: Develop solution briefs, case studies, demos, and pitch materials. Collaborate on high-impact storytelling assets.
  • Market and Customer Insight: Conduct research to identify trends, create buyer personas, and assess vertical opportunities.
  • Cross-functional Go-to-Market Execution: Lead product launch strategies, partner with demand generation, and align messaging across channels.

About You

  • 5+ years in Product Marketing with proven GTM strategy experience.
  • Expertise in marketing solutions and translating complex technical features.
  • Strong storyteller with a knack for simplifying developer-focused products.
  • Strategic, detail-oriented, and comfortable in high-growth environments.

Benefits

  • Competitive compensation package, including equity.
  • Inclusive Healthcare Package and Flexible Time Off.
  • Professional growth through mentorship and networking events.
  • Gear provided plus a work-from-home budget.

Work Arrangement

If you are within commuting distance of our SF, NY, London, or Berlin offices, expect in-office anchor days on Monday, Tuesday, and Friday. Otherwise, this role is fully remote.

Key skills/competency

  • GTM
  • Positioning
  • Messaging
  • Storytelling
  • Market Research
  • Collateral
  • Buyer Personas
  • Vertical Strategy
  • Customer Insight
  • Product Launch

How to Get Hired at Vercel

🎯 Tips for Getting Hired

  • Research Vercel's culture: Study their mission, values, and news.
  • Customize your resume: Highlight product marketing and GTM experience.
  • Prepare stories: Emphasize your solution marketing successes.
  • Showcase research skills: Detail your market and customer insights.

📝 Interview Preparation Advice

Technical Preparation

Review GTM and product launch case studies.
Refresh technical feature translation skills.
Study AI and cloud infrastructure trends.
Analyze competitive product marketing strategies.

Behavioral Questions

Demonstrate teamwork in past roles.
Explain handling ambiguity in dynamic environments.
Discuss prioritizing tasks under pressure.
Show problem-solving with strategic examples.

Frequently Asked Questions