Senior Marketing Manager

@ Valiant Residential

Job Overview

Valiant Residential is seeking a highly skilled Senior Marketing Manager to support the department and company goals. This role focuses on initiating strategic marketing campaigns, analyzing performance, and fostering strong partnerships with internal teams and 3rd party vendors to achieve community occupancy targets.

Essential Duties and Responsibilities

• Drive occupancy and ROI through strategic marketing program support.
• Create, manage, and analyze PPC campaigns for optimal outcomes.
• Deliver insightful marketing performance and ROI analyses.
• Plan and execute marketing strategies to maximize leasing traffic.
• Collaborate with regional operations and marketing leadership to adjust campaigns.
• Research and recommend new marketing channels and opportunities.
• Maintain high standards of analysis using various reporting platforms.
• Develop partnerships with 3rd party vendors to enhance campaign performance.

Position Requirements

• Minimum 3 years of property management marketing experience.
• Bachelor’s degree from a four-year college or equivalent experience.
• Proven track record in senior-level marketing roles.
• Google/Meta Ads and Google Analytics Certified.
• Strong analytical, follow-through, and independent working skills.
• Proficient in Microsoft Office and Adobe Suite.

Physical Requirements

• Ability to sit, stand, and walk for up to 8 hours.
• Must be able to climb stairs and lift up to 30 lbs.

Benefits

• 401(k) Retirement Plan Options with Employer Match
• Comprehensive Medical, Vision & Dental Benefits (HSA Plan available)
• Generous Vacation & Sick Time Policy
• Rent Discount for Team Members Living Onsite
• Award-Winning Culture & Employee Engagement Programs

Key skills/competency

• Marketing Strategy
• PPC Campaigns
• ROI Analysis
• Digital Marketing
• Vendor Management
• Google Ads
• Google Analytics
• Adobe Suite
• Microsoft Office
• Property Management