Coordinator, PLAY Digital Entertainment & Engagement
USA TODAY Co., Inc.
Job Overview
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Job Description
About USA TODAY Co., Inc.
USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions.
USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.usatodayco.com
Coordinator, PLAY Digital Entertainment & Engagement
USA TODAY Co. is seeking a Coordinator, PLAY Digital Entertainment & Engagement to join our growing digital entertainment business. Reporting to the Head of Operations for PLAY, this role keeps the wheels turning across teams to help deliver fresh, fun, and engaging content for PLAY — the destination for puzzles, comics, horoscopes, and quizzes.
PLAY brings a little delight to readers’ daily routines through interactive, uplifting entertainment experiences. The PLAY team values creativity, curiosity, and collaboration — we move fast, have fun, and love experimenting with new ideas.
The ideal candidate is organized, curious, and thrives in a collaborative environment where creativity meets execution. This role offers exposure to multiple disciplines across digital media and a chance to grow in operations, content, or audience engagement.
This role is remote and can be based anywhere in the US, except for Alaska and Hawaii.
Responsibilities
Content & Site Updates
- Make light updates to the PLAY site using the content management system (CMS), such as updating copy, swapping images, or adjusting featured content.
- Partner with Editorial, Product, and Design to ensure updates reflect current campaigns, events, and brand standards.
- Support homepage refreshes, seasonal promotions, and other digital activations that keep PLAY feeling dynamic and current.
- Coordinate and track A/B tests, homepage variations, or other performance-driven experiments in collaboration with Product and Data teams.
- Help brainstorm and test new content formats, visuals, or experiences that encourage audience engagement.
Team Coordination & Communication
- Keep information and deliverables flowing smoothly between Product, Sales, Marketing, Legal, Finance, and Data.
- Maintain trackers, shared documents, and calendars to keep teams organized and aligned.
- Prepare updates that capture progress and next steps for cross functional teams, including leadership.
- Flag potential blockers early and help find quick, practical solutions.
- Build relationships across departments to make collaboration easier and more enjoyable.
Partnership, Campaign & Newsletter Support
- Assist with sponsorship, partnership, and promotional deliverables in coordination with relevant internal and external teams.
- Support contract routing, invoice tracking, and documentation with Legal and Finance.
- Help ensure all teams are ready and informed for campaign launches or content drops.
- Coordinate newsletter operations in partnership with Editorial and Marketing — including scheduling, content updates, and performance tracking.
Efficiency & Innovation
- Use AI and productivity tools to simplify recurring tasks — from organizing information to creating summaries or templates.
- Explore new tools or ideas that could improve how the PLAY team communicates and collaborates.
- Contribute ideas to help streamline processes and strengthen team operations.
Requirements
- Bachelor's or master's degree in communications, journalism, marketing or related field or equivalent combination of education and experience.
- 4–5+ years of experience in a coordination, operations, or production support role — ideally within digital media, entertainment, or marketing.
- Proven success supporting projects or campaigns that involve multiple teams.
- Excellent organizational and communication skills with keen attention to detail.
- Comfortable using collaboration, data, and AI tools to work efficiently.
- Experience coordinating A/B tests, newsletters, or audience engagement initiatives is a plus.
- Adaptable, proactive, and able to juggle multiple priorities in a creative, fast-paced environment.
- A team player who enjoys helping others stay on track and informed.
- A genuine love for casual games, horoscopes, comics, or all of the above is a big plus.
Bonus Skills
- Experience using a CMS for publishing or maintaining digital content.
- Familiarity with creative workflows, marketing operations, or digital campaign coordination.
- Understanding of digital publishing, audience engagement, or lifestyle media trends.
Application Instructions
We are eager to learn more about you and how you fit this role. When you apply, don’t limit your upload to a resume; show us what you’ve done. To do so, put together a single document file that includes the following, in this order:
- Your resume – one to two pages.
- A cover letter that outlines how you would approach the job.
It is important that these items be assembled into a single document and uploaded in PDF format. Completing these steps will ensure that your application receives the highest consideration.
Compensation & EEO Statement
The annualized base salary for this role will range between $38,700 and $81,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.
USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com. Applicants must be authorized to work in the applicable location. Applications from outside these regions will be removed from our system after submission.
Key skills/competency
- Digital Media
- Content Management
- Project Coordination
- A/B Testing
- Audience Engagement
- Marketing Operations
- Communication Skills
- CMS Experience
- AI Tools
- Cross-functional Collaboration
How to Get Hired at USA TODAY Co., Inc.
- Research USA TODAY Co., Inc.'s culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Customize your resume for Coordinator, PLAY Digital Entertainment & Engagement: Highlight experience in digital media coordination, CMS, and cross-functional project support.
- Craft a compelling cover letter: Articulate how your skills in content management, team coordination, and digital engagement align with the PLAY team's goals.
- Prepare for a values-based interview: Be ready to discuss examples of creativity, curiosity, and collaboration, core values for the PLAY team.
- Showcase your digital savvy: Emphasize your comfort with AI tools, A/B testing, and understanding of digital publishing trends.
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