Senior Manager Marketing

@ University of Southern California

Senior Manager Marketing - University of Southern California

The USC Rossier School of Education is seeking a mission-driven marketer to lead a best-in-class marketing team. Reporting to the Executive Director of Communications, this role will oversee the marketing team and play a vital role in current and future enrollment success.

Key Responsibilities

• Team Management: Oversee integrated marketing plans, set operational and strategic goals, manage team messaging and stakeholder collaboration.
• Marketing Analytics: Conduct competitor market research, provide insights and trends, create data driven personas and customer journeys.
• Promotional Activities: Oversee digital marketing mix, develop email campaigns, create multi-channel approaches including website, social, organic, paid and print media, and manage external marketing vendors.

Qualifications

• 7-10+ years of marketing experience in higher education or mission-driven organizations.
• Graduate degree in a related area; solid digital marketing operations understanding.
• Experience managing teams, CRM administration, website and digital campaigns.
• Strong analytical, creative, communication, decision-making, and planning skills.

Work Arrangement

This position is located on the USC campus in Los Angeles, CA with a hybrid work schedule. A dedicated shared office space is provided for on-site tasks and team collaboration.

Salary and Application

The annual base salary ranges from $130,000 to $150,000. Applicants should submit their applications via usccarreers.usc.edu, including a resume and cover letter. Additional documentation may be uploaded during the process.

Key skills/competency

• Marketing Strategy
• Team Leadership
• Digital Marketing
• CRM Administration
• Analytics
• Vendor Management
• Market Research
• Content Strategy
• Budget Management
• Higher Education