Business Strategy Analyst
Unity South APAC (SEA, ANZ, IND Subcont.)
Job Overview
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Job Description
The Opportunity
Join Aura by Unity as a Business Strategy Analyst to bridge the gap between complex data and global business strategy. You will dive into the "bits and bytes" of our product suite, directly influencing how OEMs and Mobile Carriers engage billions of users.
In the short term, you'll master our data architecture and SQL environments; long term, you will own the optimization strategies that drive revenue growth for the world’s leading mobile games and apps. You aren't just reporting numbers; you are the architect of actionable insights that steer our product and business evolution. Work at the heart of the mobile ecosystem where 70% of top games are built, offering you unparalleled exposure to high-scale data analytics.
What You'll Be Doing
- Monitor & Visualize: Build and maintain automated dashboards to track product performance across global clients, identifying trends and churn risks.
- Strategic Deep-Dives: Perform granular data analysis to uncover opportunities for product improvements and customer retention.
- A/B Testing: Design and analyze experiments to directly influence user experience and revenue growth.
- Cross-Functional Collaboration: Partner with Product and Engineering teams to translate data patterns into roadmap priorities.
- Stakeholder Presentation: Communicate complex findings to internal leadership and external partners to align on growth strategies.
What We're Looking For
- Education: Honors graduate from a recognized university in Statistics, Mathematics, Economics, Industrial Engineering, or a similar quantitative field (GPA 80+).
- Technical Proficiency: Advanced SQL skills and high proficiency in Microsoft Excel for complex data modeling.
- Data Visualization: Hands-on experience using tools such as Looker, Tableau, or Power BI to create actionable reports.
- Analytical Rigor: Proven ability to organize and analyze large, disparate datasets to find "the needle in the haystack."
- Communication: Fluency in English with the ability to present technical data to non-technical audiences.
You Might Also Have
- Industry Knowledge: Experience or interest in the mobile ad-tech or OEM ecosystem.
- Programming: Basic knowledge of Python or R for advanced statistical modeling.
Key skills/competency
- Business Strategy
- Data Analysis
- SQL
- Data Visualization
- A/B Testing
- Product Performance
- Customer Retention
- Strategic Insights
- Mobile Ad-Tech
- Quantitative Analysis
How to Get Hired at Unity South APAC (SEA, ANZ, IND Subcont.)
- Research Unity's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Customize your resume: Highlight your advanced SQL, data visualization, and strategic analysis skills relevant to the Business Strategy Analyst role at Unity.
- Prepare for technical interviews: Practice SQL queries, data modeling in Excel, and A/B testing methodologies specific to large datasets.
- Showcase problem-solving: Be ready to discuss how you've identified "the needle in the haystack" in previous analytical roles and presented complex findings.
- Demonstrate industry interest: Express genuine interest or prior experience in mobile ad-tech or the OEM ecosystem during your Unity interviews.
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