Business Development Manager FMCG German

Business Development Manager FMCG German

As a Business Development Manager FMCG German, you will be instrumental in driving commercial growth and forging long-term strategic partnerships with key customers within the food industry. This is not merely a transactional sales position, but a strategic role demanding a blend of market intelligence, relationship management, and sophisticated business development to generate sustainable value.

You will engage with senior decision-makers in key accounts, serving as a trusted commercial partner. Leveraging strong analytical skills, commercial acumen, and deep industry knowledge, you will be responsible for developing and executing robust Go-to-Market strategies, identifying new product development opportunities, and leading complex negotiations. The role specifically targets B2B customers in the meat, ready-to-cook, ready-to-eat, and poultry sectors. Collaboration is key; you will work cross-functionally with production, logistics, marketing, and supply chain teams to ensure the seamless execution of commercial strategies.

Key Responsibilities

• Develop and implement comprehensive sales and Go-to-Market strategies for defined target markets.
• Take ownership of commercial performance, including volumes, pricing structures, and contract negotiations.
• Identify and develop new business opportunities within Top Key Accounts.
• Manage and execute Business Development projects with strategic customers.
• Build long-term partnerships based on clear KPIs and mutual growth objectives.
• Actively promote pre-cooked and value-added food products to key decision-makers.
• Translate market trends and competitor insights into actionable commercial strategies.
• Generate and manage New Product Development (NPD) leads within CRM systems.
• Conduct regular field visits to gain deep market understanding and identify customer pain points.
• Provide specialist product advice and commercial guidance to partners.
• Monitor performance, analyse sales effectiveness, and prepare reports for senior management.
• Collaborate closely with internal stakeholders to ensure operational excellence and customer satisfaction.

Candidate Profile

You are a commercially driven Business Development professional with a significant personal sales impact, capable of operating effectively in complex B2B environments. You possess a unique combination of strategic thinking and hands-on execution, comfortable managing multiple stakeholders and projects concurrently. A deep understanding of the food industry's dynamics and the ability to navigate complex negotiations with confidence are crucial. You are proactive, analytical, and relationship-oriented, adept at translating market insights into tangible business opportunities. This role requires both a "hunter" mentality for identifying new growth avenues and a "farmer" approach to cultivating sustainable, long-term client relationships.

Requirements & Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• 5 to 10 years experience in B2B sales or business development.
• Successful track record in negotiation and commercial deal-making.
• 3 to 5 years experience in the FMCG industry is mandatory, preferably within meat / food products, alternatively within cosmetics or beverages industry.
• C1 level of German along with business fluency in English.
• Strong project management skills and ability to manage complex commercial initiatives.
• Experience working with CRM systems (SAP CRM or similar; Salesforce is an advantage).
• Strong analytical and organizational skills.
• Proficiency in MS Office.
• Willingness to travel regularly to customers and markets (40% to 50%).

Working Conditions

Undutchables Recruitment Agency offers a competitive and performance-driven compensation package that reflects the strategic impact of this Business Development Manager FMCG German role.

• Attractive base salary aligned with experience and seniority.
• Performance-based bonus structure.
• Company car or mobility allowance.
• Pension scheme.
• Holiday allowance.
• Professional development and training opportunities.
• International exposure within a growing organization.

Key skills/competency

• Business Development
• FMCG Industry
• Strategic Partnerships
• Negotiation
• Go-to-Market Strategy
• B2B Sales
• Key Account Management
• Market Intelligence
• CRM Systems
• New Product Development (NPD)