
Chief Digital Officer
UFCU · Austin, TX
- On site
- Full-time
- $250,000 / year
- Austin, TX
Job highlights
- Lead digital strategy and platform modernization.
- Drive digital growth, adoption, and member engagement.
- Own digital product lifecycle and Agile delivery.
- Modernize infrastructure with emerging technologies.
- Influence executive teams and stakeholders.
About the role
Job Summary
UFCU is seeking a transformative Chief Digital Officer to architect and drive digital member experiences, product excellence, roadmap, and platform modernization. This senior leader will guide enterprise-wide digital strategy, Agile delivery, and performance across online banking, mobile, contact center, payments, onboarding, and personalized commerce. The role owns digital growth OKRs, KPI-driven product outcomes, and stakeholder alignment.
About UFCU
Founded in 1936, UFCU serves members throughout Texas and beyond. We are dedicated to empowering our Members to achieve financial success and build brighter futures. Our values guide us in being Purposefully Member-Obsessed, Reimagining Possibilities, and demonstrating Performance Excellence Rooted in Unwavering Integrity.
Essential Functions
Digital Strategy & Platform Leadership
- Define and scale UFCU’s digital platform strategy and roadmap, modernizing core digital and contact center channels.
- Lead the end-to-end digital product lifecycle, from vision and discovery to execution and iteration.
- Drive delivery autonomy, cross-platform reusability, and a product-first architecture aligned with business outcomes.
Performance-Driven OKRs & KPIs
- Own and report on digital adoption, self-service, user growth, transaction volume, platform performance, and financial outcomes.
- Track digital engagement, satisfaction, churn reduction, and delivery metrics like velocity and time-to-market.
Enterprise Agile & Product Leadership
- Lead Product Owners, Business Analysts, and Agile teams in a unified delivery model.
- Scale Agile frameworks (e.g., SAFe) and embed Agile tooling into the organization.
- Coach leaders and teams on advanced practices like Continuous Discovery and Lean Product Delivery.
Digital Growth, Personalization & Member Engagement
- Drive digital acquisition and first-usage through optimized onboarding, AI-driven personalization, and omnichannel strategies.
- Lead member lifecycle product initiatives including digital payments, card services, and cross-sell.
- Conduct competitive benchmarking and market trend analysis for feature innovation.
Platform Modernization & Emerging Technologies
- Collaborate with CTO and Technology teams to modernize digital infrastructure, APIs, microservices, and cloud-native platforms.
- Oversee integration with core banking, authentication, fraud, data services, and fintech ecosystems.
- Lead pilots for emerging technologies such as AI/ML, open banking, and digital identity.
Executive Influence & Stakeholder Management
- Serve as a digital thought leader and trusted advisor to executive teams, the Board, and external partners.
- Communicate digital progress, risks, and value through enterprise reporting and executive forums.
- Negotiate strategically with fintech, vendor, and partner organizations.
Education & Experience
- Bachelor’s degree required; Master’s/MBA preferred.
- 10+ years of progressive leadership in digital strategy, product management, or digital transformation.
- Minimum of 15 years of experience in technology, digital delivery, or relevant experience.
- Experience in a Head of Digital role driving enterprise-grade digital transformation and platform modernization.
- Must be bondable.
Technical & Domain Expertise
- Proficiency in Agile at scale (SAFe), product management, Lean methodologies, and digital UX/CX/MX best practices.
- Experience with digital platform technologies: APIs, microservices, headless architecture, cloud-native hosting, and mobile-first applications.
- Knowledge of payments ecosystems, tokenization, digital onboarding, and authentication technologies.
- Strong product analytics competency: experimentation, AI & A/B testing, dashboards, KPI tracking.
Key skills/competency
- Digital Strategy
- Platform Modernization
- Agile Delivery
- Product Management
- Digital Transformation
- Member Experience
- API Architecture
- Emerging Technologies
- Stakeholder Management
- Executive Leadership
Skills & topics
- Chief Digital Officer
- Digital Strategy
- Platform Modernization
- Agile Delivery
- Product Management
- Digital Transformation
- Member Experience
- Credit Union Technology
- SAFe
- Digital Growth
- Leadership
- Technology
- Product
- Marketing
- Operations
- Strategy
- Analysis
- Automation
- API
- Microservices
- Cloud
- Mobile
- AI
- ML
- Fintech
- Payments
- Onboarding
- Authentication
How to get hired
- Tailor your resume: Highlight your leadership in digital strategy, platform modernization, and Agile delivery, using keywords from the Chief Digital Officer job description.
- Showcase impactful metrics: Quantify your achievements in digital adoption, revenue growth, and cost savings with specific KPIs and OKRs.
- Prepare for leadership interviews: Be ready to discuss your experience in driving enterprise-wide digital transformation and leading cross-functional teams.
- Research UFCU's values: Align your responses with UFCU's mission of empowering members and its core values of Member Obsession and Performance Excellence.
- Network and engage: Connect with UFCU's digital or technology leaders on LinkedIn to gain insights into their digital initiatives.
Technical preparation
Behavioral questions
Frequently asked questions
- What are the key responsibilities for the Chief Digital Officer at UFCU?
- The Chief Digital Officer at UFCU is responsible for defining and scaling the digital platform strategy, leading the end-to-end digital product lifecycle, driving digital growth and member engagement through personalization and omnichannel strategies, and overseeing platform modernization with emerging technologies. This role also involves leading Agile delivery, managing performance metrics, and influencing executive stakeholders.
- What qualifications are essential for the Chief Digital Officer position at UFCU?
- Essential qualifications include a Bachelor's degree (Master's/MBA preferred), over 10 years of progressive leadership in digital strategy/product management/transformation, at least 15 years of experience in technology or digital delivery, and specific experience as a Head of Digital driving enterprise-wide digital transformation and platform modernization. Proficiency in Agile at scale (SAFe), product management, digital UX/CX/MX best practices, and digital platform technologies are also crucial.
- How does UFCU approach digital member experience and platform modernization?
- UFCU is focused on becoming a market-leading, technologically advanced credit union. They aim to architect and drive digital member experiences through platform modernization, true Agile delivery, and a focus on product excellence. This involves scaling digital platforms, modernizing core channels, and integrating emerging technologies to enhance member services and financial success.
- What kind of digital strategy and leadership experience is UFCU looking for in a Chief Digital Officer?
- UFCU is seeking a leader who can define and scale enterprise-wide digital strategy, drive digital growth and adoption OKRs, and align stakeholders. Experience in leading true Agile delivery (SAFe or equivalent), managing digital product outcomes with KPIs, and modernizing digital platforms (online banking, mobile, contact center, payments) is highly valued.
- What is the role of Agile methodologies in the Chief Digital Officer position at UFCU?
- Agile methodologies, particularly SAFe or equivalent, are central to the Chief Digital Officer role at UFCU. The position requires leading enterprise-wide true Agile delivery, scaling Agile frameworks, establishing an Agile Center of Excellence, and embedding Agile tooling and metrics into the organization. The leader will also coach teams on advanced Agile practices.
- How does UFCU emphasize member experience and engagement in its digital strategy?