Social Media Manager - Luxury Healthcare
@ Twine

Hybrid
$120,000
Hybrid
Contractor
Posted 22 hours ago

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XXXXXXXX XXXXXXXXXXX XXXXXXXX***** @twine.com
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Job Details

Overview

The Social Media Manager - Luxury Healthcare at Twine is focused on elevating the digital presence of a high-end hair transplant clinic with a global growth strategy. The role emphasizes shaping the brand's identity, executing comprehensive social media campaigns, and driving engagement to generate qualified leads.

Deliverables

  • Develop and implement a cohesive brand strategy tailored to luxury healthcare and international audiences.
  • Design and execute targeted social media campaigns across platforms such as Instagram, Facebook, and LinkedIn.
  • Collaborate with content creators and production teams for brand consistency.
  • Monitor, analyze, and report on campaign performance using analytics tools.
  • Identify and engage with influencers and potential partners to expand reach.
  • Generate and nurture qualified leads through digital channels.
  • Stay updated on trends in healthcare marketing, luxury branding, and social media best practices.

Requirements

  • Proven experience in brand and social media strategy, ideally in healthcare, aesthetics, or luxury services.
  • Strong understanding of digital marketing, lead generation, and data-driven decision making.
  • Exceptional storytelling and content planning skills.
  • Fluency in English; Spanish language skills are a plus.
  • Experience with influencer management and luxury brand positioning preferred.
  • Proficiency with analytics and social media management tools.
  • Ability to work independently and collaboratively in a fast-paced environment.

About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies in need of creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine empowers companies to scale teams globally.

Key skills/competency

  • Social Media Strategy
  • Digital Marketing
  • Brand Management
  • Analytics
  • Content Planning
  • Lead Generation
  • Influencer Engagement
  • Healthcare Marketing
  • Luxury Branding
  • Campaign Management

How to Get Hired at Twine

🎯 Tips for Getting Hired

  • Customize your resume: Tailor it to highlight social media and luxury branding skills.
  • Highlight analytics expertise: Emphasize data-driven campaign successes.
  • Showcase influencer experience: Detail collaborations and campaign impacts.
  • Network with Twine insiders: Connect via LinkedIn and industry events.
  • Prepare for practical questions: Practice scenario-based questions on strategy and lead generation.

📝 Interview Preparation Advice

Technical Preparation

Review analytics platform demos.
Practice social media tool usage.
Analyze past campaign data.
Update digital marketing certifications.

Behavioral Questions

Describe a challenging campaign experience.
Explain teamwork in fast-paced scenarios.
Discuss creative content planning under pressure.
Share examples of independent decision making.

Frequently Asked Questions