Social Media Manager – Remote Entry-Level
Twine · United States
- Hybrid
- Contract
- $45,000 / year
- United States
Job highlights
- Manage social media for wedding industry client.
- Develop content calendar for June to December.
- Create engaging, personality-driven social media posts.
- Analyze metrics and suggest audience growth tactics.
- Utilize Instagram and Canva for content creation.
About the role
Social Media Manager - Remote Entry-Level
This role is ideal for a creative social media professional passionate about the wedding industry and personal branding. You will collaborate with a Christchurch-based wedding celebrant and MC to maintain and grow engagement with engaged couples throughout the winter months in Canterbury. The focus is on developing a content plan from June to December, crafting authentic and personality-driven posts, and proposing content themes that resonate with the target audience. You will play a key role in building brand presence, showcasing warmth and professionalism, and suggesting strategies for audience growth on Instagram and other relevant platforms.
Deliverables
- Develop a comprehensive content calendar for June to December, tailored to the wedding and event sector.
- Create engaging, personality-driven social media posts that reflect the celebrant’s unique style and voice.
- Propose relevant content themes and strategies to increase engagement and brand awareness.
- Design visually appealing Canva templates for consistent branding (if required).
- Monitor and analyze engagement metrics to refine content and strategy.
- Suggest and implement effective tactics for audience growth and community interaction.
Requirements
- Demonstrated experience managing social media for wedding, event, or personal brands.
- Strong writing skills with the ability to craft authentic, engaging content.
- Proficiency with Instagram, including content planning, posting, and engagement strategies.
- Familiarity with Canva or similar design tools for creating branded templates.
- Understanding of the New Zealand wedding market is highly desirable.
- Ability to work independently, meet deadlines, and adapt to evolving project needs.
- Excellent communication and collaboration skills.
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
Key skills/competency
- Social Media Management
- Content Creation
- Instagram Marketing
- Brand Building
- Audience Engagement
- Canva Design
- Content Strategy
- Wedding Industry Marketing
- Personal Branding
- New Zealand Market
Skills & topics
- Social Media Manager
- Social Media Marketing
- Content Creation
- Instagram Marketing
- Brand Management
- Digital Marketing
- Remote Work
- Entry-Level
- Wedding Industry
- Canva
How to get hired
- Tailor your resume: Highlight social media management experience, especially in weddings or personal branding.
- Showcase your portfolio: Include examples of engaging content and successful campaigns.
- Demonstrate Instagram proficiency: Mention specific strategies used for content planning and engagement.
- Highlight Canva skills: Provide examples of branded templates you've created.
- Emphasize market knowledge: If applicable, stress your understanding of the New Zealand wedding market.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the work arrangement for the Social Media Manager role at Twine?
- This Social Media Manager position is a remote, entry-level role, offering flexibility to work from anywhere.
- What industry is this Social Media Manager role focused on?
- This role is specifically focused on the wedding industry, working with a wedding celebrant and MC.
- What are the main responsibilities of the Social Media Manager at Twine?
- Key responsibilities include developing content calendars, creating engaging posts, analyzing metrics, and suggesting audience growth strategies, primarily on Instagram.
- Is experience with Canva required for this Social Media Manager position?
- Familiarity with Canva or similar design tools is required for creating branded templates to maintain visual consistency.
- What is Twine's mission regarding freelancers?
- Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
- How important is knowledge of the New Zealand wedding market for this role?
- Understanding of the New Zealand wedding market is highly desirable and would be a significant advantage for this Social Media Manager role.
- What kind of content is expected for this Social Media Manager role?
- The role requires crafting authentic, personality-driven posts that reflect the celebrant’s unique style and voice.