SEO Specialist - Freelance

About the Role

The SEO Specialist - Freelance at Twine is responsible for conducting a comprehensive SEO audit for an established eCommerce website. The primary focus is on identifying technical issues, content gaps, and optimization opportunities to enhance organic search performance and site rankings.

Deliverables

• Perform a full SEO audit covering on-page SEO, site structure, and Core Web Vitals.
• Identify and document technical SEO issues affecting site performance and search rankings.
• Analyze content gaps and suggest recommendations for new or improved content.
• Evaluate internal linking, URL structure, and site navigation following SEO best practices.
• Assess mobile usability and page speed, offering necessary optimization solutions.
• Deliver a detailed audit report with prioritized, actionable recommendations.

Requirements

• Proven experience conducting SEO audits for eCommerce or large-scale websites.
• Strong understanding of technical SEO, on-page optimization, and content strategy.
• Proficiency with SEO tools like Google Search Console, SEMrush, Ahrefs, or Screaming Frog.
• Ability to analyze Core Web Vitals and provide technical recommendations.
• Excellent analytical, problem-solving, and communication skills.
• Familiarity with eCommerce platforms and their SEO considerations.
• Availability to deliver within agreed timelines and provide follow-up support.

About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine helps scale teams globally.

Our Mission

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

Key skills/competency

• SEO audit
• Technical SEO
• Core Web Vitals
• Content strategy
• eCommerce SEO
• Google Search Console
• SEMrush
• Ahrefs
• Screaming Frog
• Data-driven insights