Freelance Marketing Specialist
Twine
Job Overview
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Job Description
About the Freelance Marketing Specialist Role at Twine
Join Twine's dynamic team as a Freelance Marketing Specialist, focusing on email and digital marketing initiatives. This remote contract role is perfect for individuals passionate about driving brand engagement and growth through strategic campaign execution. You will be instrumental in planning, creating, and optimizing marketing campaigns that resonate with audiences and support Twine's mission to inspire athletes and challenge industry stereotypes. This position offers significant flexibility and the potential for ongoing collaboration based on performance, making it an excellent opportunity for motivated professionals seeking to make a tangible impact from anywhere in the United States.
Key Deliverables
- Develop, schedule, and execute targeted email marketing campaigns to increase engagement and conversions.
- Create compelling digital content for various platforms, ensuring alignment with Twine's brand messaging and goals.
- Monitor and analyze campaign performance metrics, providing actionable insights for continuous improvement.
- Collaborate with team members to coordinate marketing efforts and maintain consistent communication.
- Assist in the management of CRM and marketing automation tools to streamline campaign processes.
- Support the design and delivery of marketing assets as needed.
Requirements for the Freelance Marketing Specialist
- Proven experience in email and digital marketing, with a strong understanding of campaign strategy and execution.
- Proficiency with email marketing platforms (e.g., Mailchimp, Constant Contact, or similar).
- Excellent copywriting and content creation skills tailored for digital audiences.
- Familiarity with CRM systems and marketing automation tools is a plus.
- Basic graphic or content design abilities are advantageous but not required.
- Strong analytical skills to interpret campaign data and optimize performance.
- Self-motivated, detail-oriented, and able to work independently in a remote environment.
- Must be based in the United States and available for contract, full-time hours.
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
Key skills/competency
- Email Marketing
- Digital Marketing Strategy
- Content Creation
- Campaign Optimization
- Marketing Automation
- CRM Management
- Data Analysis
- Copywriting
- Brand Engagement
- Remote Collaboration
How to Get Hired at Twine
- Research Twine's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Customize your resume: Highlight specific experience in email marketing, digital campaigns, and content creation, aligning with Twine's freelance-first ethos.
- Showcase your portfolio: Provide examples of successful marketing campaigns, digital content, and performance metrics relevant to the Freelance Marketing Specialist role.
- Master the interview: Prepare to discuss your analytical skills, autonomy in remote work, and proficiency with marketing automation tools.
- Connect with hiring managers: Network on LinkedIn with current Twine marketing professionals to gain insights and express genuine interest.
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