Freelance Copywriter
Twine
Job Overview
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Job Description
About the Freelance Copywriter Role at Twine
This remote Freelance Copywriter position at Twine involves a comprehensive redesign of a fire safety services website for a UK-based client. The core objective is to infuse personality and engagement into the existing site, moving away from its current lack of distinctiveness. You will be responsible for crafting clear, professional, and authentically human-language copy that builds trust and approachability, alongside contributing to the visual design.
Key Deliverables
- Redesign the company website to significantly enhance visual appeal and user experience.
- Rewrite all existing website copy, ensuring it accurately reflects the client’s expertise and adopts an approachable, professional tone.
- Guarantee all content is exceptionally clear, professional, and entirely free from generic or AI-generated phrasing.
- Collaborate closely with stakeholders to precisely articulate the fire safety services and their unique value proposition.
- Optimize the site structure and content for maximum clarity, user engagement, and authenticity.
Requirements for Success
- Proven, extensive experience in both web design and professional copywriting, ideally within service-based industries.
- A strong portfolio showcasing successful website redesigns and examples of effective, engaging copy.
- Demonstrated ability to translate complex or technical information into easily understandable, human-centric language.
- Proficiency with essential web design tools, including but not limited to Figma, Adobe XD, WordPress, or similar platforms.
- Exceptional written English skills, with meticulous attention to tone, grammar, and clarity.
- Solid understanding and practical application of UX/UI best practices.
- Capacity to work autonomously, manage projects effectively, and communicate clearly with clients.
- Availability for remote, project-based assignments, with potential for ongoing future collaborations.
About Twine
Twine operates as a premier freelance marketplace, meticulously connecting top-tier freelancers, consultants, and contractors with companies seeking specialized creative and technological expertise. Trusted by Fortune 500 enterprises and innovative startups globally, Twine empowers businesses to seamlessly scale their teams worldwide.
Our mission is to foster an environment where creators and businesses can truly thrive in an AI-driven, freelance-first economy.
Key skills/competency
- Web Design
- Copywriting
- Content Strategy
- UX/UI Best Practices
- Stakeholder Collaboration
- Figma
- Adobe XD
- WordPress
- Technical Writing
- SEO Content
How to Get Hired at Twine
- Research Twine's mission: Understand their commitment to freelancers and businesses in an AI-driven world.
- Showcase diverse portfolio: Highlight web design and copywriting projects, especially for service-based clients.
- Tailor your application: Customize your resume and cover letter to emphasize web redesign and clear, human-language copywriting skills.
- Demonstrate communication skills: Prepare to discuss how you collaborate with clients and manage remote projects effectively.
- Highlight UX/UI understanding: Be ready to share examples of how your design and copy choices improve user experience.
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