Digital Marketing Automation & AI Specialist
Thermo Fisher Scientific · Bengaluru East, Karnataka, India
- On site
- Full-time
- $95,000 / year
- Bengaluru East, Karnataka, India
Job highlights
- Drive digital marketing automation and AI initiatives.
- Analyze and improve digital marketing processes.
- Build and implement workflow and RPA solutions.
- Support AI use cases and integrations.
- Collaborate with cross-functional teams for adoption.
About the role
Digital Marketing Automation & AI Specialist
As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
Description
Join our Digital Marketing organization and be part of a high-impact team driving automation, efficiency, and innovation through the PAAD (PPI, Automation, AI & Data Science) initiative. This role is ideal for someone who enjoys solving problems, streamlining processes, and applying automation and AI to deliver real business value at scale.
What You Will Do
Drive Process Excellence
- Analyze and document digital marketing processes end-to-end
- Apply PPI, Lean, and root cause analysis techniques to identify improvement opportunities
- Reduce manual effort, improve turnaround times, and enhance process quality
- Track and report benefits delivered through automation initiatives
Build Automation & Workflows
- Design and implement workflow and RPA solutions using: Microsoft Power Automate, UiPath or Blue Prism
- Automate repetitive, rule-based tasks such as data handling, reporting refreshes, system updates, and approvals
- Create clear process and solution documentation
- Ensure solutions meet enterprise governance, security, and compliance standards
Enable AI & Intelligent Automation
- Support AI-enabled use cases (e.g., content assistance, document processing, intelligent workflows)
- Partner with IT and data teams to support AI integrations
- Apply responsible AI practices, ensuring outputs are reviewed and used appropriately
Collaborate & Drive Adoption
- Work closely with Digital Marketing, Analytics, IT, and Business Excellence teams
- Translate business needs into scalable, practical automation solutions
- Support change management, user enablement, and continuous improvement
Required Qualifications
What We’re Looking For
- Bachelor’s degree in engineering, Computer Science, Information Systems, Business, or a related field
- 4–8 years of experience in automation, process improvement, or digital transformation
- Hands-on experience with Power Automate, UiPath, or Blue Prism
- Strong skills in process mapping, analysis, and problem-solving
- Excellent communication skills and the ability to work across teams
Nice to Have
- Experience with Digital Marketing Operations or Marketing Tech tools
- Exposure to Microsoft Power Platform (Power Apps, Power BI)
- Six Sigma Yellow or Green Belt certification
- Familiarity with Agile or iterative delivery models
Why Join ThermoFisher Scientific?
- Work on enterprise-scale automation and AI initiatives
- Collaborate with cross-functional, global teams
- Be part of a culture that values continuous improvement and innovation
- Make a real impact while supporting a mission that matters
Key skills/competency
- Digital Marketing Automation
- AI Specialist
- Process Improvement
- Workflow Automation
- RPA Solutions
- Microsoft Power Automate
- UiPath
- Blue Prism
- Data Science
- Problem-Solving
Skills & topics
- Digital Marketing
- Automation
- AI
- Specialist
- Process Improvement
- RPA
- Microsoft Power Automate
- UiPath
- Blue Prism
- Marketing Technology
- Thermo Fisher Scientific
- Digital Transformation
How to get hired
- Tailor your resume: Highlight experience with automation tools like Power Automate, UiPath, or Blue Prism and process improvement methodologies.
- Showcase problem-solving skills: Provide examples of how you've streamlined processes and delivered business value through automation.
- Demonstrate collaboration: Emphasize your ability to work with diverse teams (Marketing, IT, Analytics) to implement solutions.
- Quantify achievements: Use data to show the impact of your automation initiatives on efficiency and turnaround times.
- Prepare for behavioral questions: Be ready to discuss your approach to challenges and driving adoption of new technologies.
Technical preparation
Master Power Automate, UiPath, or Blue Prism.,Practice process mapping and analysis.,Familiarize with AI use cases.,Understand RPA governance and security.
Behavioral questions
Describe a complex process you automated.,How do you handle resistance to change?,How do you prioritize automation tasks?,Tell about a time you collaborated effectively.
Frequently asked questions
- What specific automation tools are most important for the Digital Marketing Automation & AI Specialist role at Thermo Fisher Scientific?
- The role emphasizes hands-on experience with Microsoft Power Automate, UiPath, or Blue Prism. Familiarity with the broader Microsoft Power Platform (Power Apps, Power BI) is also a plus.
- What is the PAAD initiative mentioned in the Digital Marketing Automation & AI Specialist job description?
- PAAD stands for PPI, Automation, AI & Data Science. It's an initiative within Thermo Fisher Scientific's Digital Marketing organization focused on driving automation, efficiency, and innovation.
- What kind of processes will a Digital Marketing Automation & AI Specialist be improving at Thermo Fisher Scientific?
- You'll be analyzing and documenting digital marketing processes end-to-end, focusing on areas like data handling, reporting, system updates, and approvals to reduce manual effort and improve efficiency.
- What are the typical career progression paths for a Digital Marketing Automation & AI Specialist at Thermo Fisher Scientific?
- With experience, progression could lead to roles focusing on deeper AI integration, managing automation projects, leading digital transformation efforts, or specializing in marketing technology strategy within the company.
- Does Thermo Fisher Scientific require specific certifications for the Digital Marketing Automation & AI Specialist position?
- While not strictly required, a Six Sigma Yellow or Green Belt certification is considered a 'nice to have,' indicating a familiarity with process improvement methodologies.
- What is the expected experience level for the Digital Marketing Automation & AI Specialist role?
- The role typically requires 4-8 years of experience in automation, process improvement, or digital transformation, with a Bachelor's degree in a related field.
- How does Thermo Fisher Scientific approach AI in digital marketing for this role?
- The role involves supporting AI-enabled use cases like content assistance and document processing, partnering with IT and data teams for integrations, and applying responsible AI practices.