Associate Brand Manager, Global Marketing

@ Thermacell Repellents, Inc.

About Thermacell Repellents, Inc.

Thermacell Repellents, Inc. is a privately held company based in Bedford, MA. Founded in 1999, the company is dedicated to liberating outdoor enthusiasts from insects with its leading zone mosquito repellent.

Role Purpose

The Associate Brand Manager, Global Marketing will support the development and execution of global brand strategies and marketing campaigns. Partnering with cross-functional teams, the role focuses on analyzing consumer and market trends, managing campaign deliverables and ensuring brand consistency across all touchpoints.

Key Responsibilities

• Assist in developing and implementing global brand strategies and marketing plans.
• Manage project timelines and deliverables for brand campaigns and product launches.
• Maintain brand guidelines across all consumer-facing materials.
• Report and analyze brand performance in North America, identifying market trends and consumer insights.
• Collaborate with international marketing and cross-functional teams for integrated campaigns.
• Track and manage marketing budgets including forecasting and expense tracking.
• Support planning and execution of organic social content and community engagement.
• Identify growth opportunities and contribute to innovation and new product development.

Qualifications

• 3-5 years in brand management, marketing, or similar roles, preferably in CPG.
• Experience with high-growth brands and cross-functional initiatives.
• Strong analytical skills to translate consumer, category, and performance data into action.
• Bachelor’s degree required; MBA or advanced degree preferred.

Compensation & Benefits

The position offers a competitive base salary ($78,000 - $101,700) paired with an Annual Target Bonus, along with an extensive benefits package including medical, dental, paid holidays, and a company shutdown period during the holidays.

Company Culture & Core Values

Thermacell values drive, ownership, integrity, teamwork, and evolution. The company fosters a culture of diversity, continuous learning, and collaboration, making it a dynamic workplace where every contribution is recognized.

Work Location

This is a hybrid role based out of the Corporate Office at 32 Crosby Dr, Bedford, MA 01730, with in-office expectations on Tuesday, Wednesday, and Thursday.

Key skills/competency

Associate Brand Manager, Global Marketing, brand strategy, consumer insights, cross-functional, campaign management, budget tracking, CPG, data analytics, digital marketing.