Digital Marketing Manager
The Uncommon Business · United States
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- Hybrid
- Full-time
- $75,000 / year
- United States
Job highlights
- Create and execute content across multiple social platforms.
- Repurpose content and build scalable systems.
- Develop and manage marketing funnels and automation.
- Track performance metrics and optimize campaigns.
- Collaborate with sales and marketing teams.
About the role
About Us
The Uncommon Business is redefining modern business operations through AI education. We are a rapidly growing AI-first company focused on helping leaders build intelligent systems. Our core belief is that AI handles repeatable tasks, allowing humans to focus on irreplaceable contributions. We operate with speed, measure everything, and hire individuals who demonstrate strong ownership and a proactive approach.Why This Role Exists
As we scale rapidly, content serves as our primary growth engine. We are seeking a Content & Growth Marketing Manager who will build systems that transform content into measurable business results. This role is ideal for someone who excels at turning content into revenue, moves with speed without compromising quality, and can generate multiple high-performing assets from a single idea.What You’ll Do
Content Creation & Execution
- Publish content four times per week across LinkedIn, Instagram, TikTok, and X.
- Create platform-native content tailored for each channel.
- Write high-converting captions with strong hooks.
- Design carousels and visual assets aligned with brand standards.
- Edit short-form video using CapCut or similar tools.
Content Production & Repurposing
- Transform long-form content (podcasts, recordings) into multi-platform assets.
- Prepare content shoot days with hooks, scripts, and execution documents.
- Build and scale repurposing systems while maintaining brand voice.
Funnels, Automation & Community
- Build and optimize ManyChat flows tied to campaigns.
- Launch lead magnets, bootcamps, and growth campaigns.
- Engage with the audience through comments and direct messages.
- Identify and surface high-intent leads to the sales team.
Performance & Optimization
- Track engagement, saves, shares, and conversion metrics.
- Identify top-performing content and scale successful strategies.
- Present insights and recommendations to the Head of Marketing.
Who You Are
- You have a proven track record of owning and driving a brand’s social growth.
- You are a strong writer with clear, engaging, and conversion-focused communication skills.
- You possess a keen eye for design and visual consistency.
- You can edit video quickly and independently.
- You understand the connection between content, funnels, and conversions.
- You think in terms of scalable systems rather than one-off posts.
- You are motivated by growth and ownership.
What Success Looks Like
- 30–40% of enrollments attributed to social within 90 days.
- 15–20% improvement in saves, shares, and meaningful engagement.
- Consistent delivery of four high-quality posts per week.
- Measurable performance improvements from ManyChat and campaigns.
- Full response to direct messages and high-intent comments within 24 hours.
Launch Season Expectations
Twice per year, the team operates in high-performance launch cycles lasting 6–8 weeks. These periods require faster execution, increased output, and strong collaboration across the team.Compensation & Benefits
- $60,000–$75,000 annually (depending on experience).
- Full-time (W2) employment.
- Remote work setup with provided MacBook, monitor, and desk.
- Monthly wellness stipend and performance coaching access.
- $1,500–$3,000 annual development budget.
- Coworking membership or home office support.
- Unlimited PTO with structured rhythms.
- Company-wide closure from December 25 to January 1.
Why Join
This is a unique opportunity to build and scale a content engine within a fast-growing AI education company. The ideal candidate will not only execute but also help shape the future of content-driven growth at The Uncommon Business.How to Apply
If you are ready to take ownership and build, apply now using this link: https://reioptimize.notion.site/f667d89544a283c7baf0010aaa8db7b3?pvs=105Key skills/competency
- Content Marketing
- Growth Marketing
- Social Media Marketing
- Content Creation
- Video Editing
- Copywriting
- Funnel Optimization
- Performance Tracking
- Community Engagement
- Brand Management
Skills & topics
- Content Marketing
- Growth Marketing
- Social Media Manager
- Digital Marketing
- Content Creation
- Video Editing
- Copywriting
- Marketing Automation
- Performance Marketing
- Remote Marketing Job
How to get hired
- Tailor your resume: Highlight experience in social media growth, content-to-revenue funnels, and system building.
- Showcase your portfolio: Include examples of high-performing content, video edits, and campaign results.
- Quantify achievements: Use data to demonstrate your impact on engagement and conversions.
- Express ownership: Emphasize your proactive approach and ability to drive results independently.
- Apply via the link: Use the provided Notion link to submit your application.
Technical preparation
Master social media platform best practices.,Practice creating engaging short-form video.,Learn ManyChat or similar automation tools.,Analyze content performance metrics deeply.
Behavioral questions
Describe a time you owned social media growth.,How do you turn content into revenue?,Share an example of a scalable system you built.,How do you handle fast-paced launch cycles?
Frequently asked questions
- What is the primary focus of the Content & Growth Marketing Manager role at The Uncommon Business?
- The Content & Growth Marketing Manager role at The Uncommon Business focuses on building and scaling content systems to drive measurable business results. This includes content creation, repurposing, funnel optimization, and performance tracking to fuel company growth.
- What kind of content is expected to be produced for The Uncommon Business?
- The role requires producing platform-native content four times per week across LinkedIn, Instagram, TikTok, and X. This includes written posts, high-converting captions, designed carousels, visual assets, and short-form video editing.
- Does The Uncommon Business offer remote work for this position?
- Yes, The Uncommon Business offers a remote work setup for the Content & Growth Marketing Manager position. They provide a MacBook, monitor, and desk to support a productive remote environment.
- What tools are mentioned for video editing in the Content & Growth Marketing Manager job description?
- The job description mentions using CapCut or similar tools for editing short-form video content.
- How does The Uncommon Business define success for this role?
- Success is defined by achieving 30-40% of enrollments attributed to social media within 90 days, improving engagement metrics by 15-20%, consistently delivering high-quality posts, and demonstrating measurable performance improvements from campaigns and automation.
- What are the expected outcomes of the 'Launch Season' at The Uncommon Business?
- During launch seasons, which occur twice a year for 6-8 weeks, the team operates with increased intensity, requiring faster execution, higher output, and strong cross-functional collaboration to meet ambitious goals.
- What benefits does The Uncommon Business provide to its employees?
- The Uncommon Business offers a comprehensive benefits package including a competitive salary, full-time W2 employment, remote work support, monthly wellness stipends, performance coaching, a development budget, coworking or home office support, unlimited PTO, and a company-wide holiday closure.
- How can I demonstrate my suitability for the Content & Growth Marketing Manager role at The Uncommon Business?
- To demonstrate suitability, highlight your experience in driving social growth, your ability to connect content to revenue, your skills in building scalable systems, and your proficiency with content creation and video editing tools. Quantifiable achievements and a portfolio are highly recommended.