Media Buyer

About Us:

The Mind Company is at the forefront of mental fitness and firmly believes that caring for your mind is just as important as caring for your body.

We have a portfolio of award-winning, science-backed apps built to bring mental fitness to every mind, every day. Through Elevate, Balance, and Spark, The Mind Company helps millions of people around the world improve key cognitive and mental wellness skills. Elevate, named Apple’s App of the Year, boosts real-world skills like reading, math, and memory through engaging brain training games and puzzles. Balance, selected as Google Play’s Best App, delivers personalized meditations and wellness tools to reduce stress, improve sleep, sharpen focus, and much more. And Spark makes learning and discovery feel effortless through delightful daily puzzles designed to expand your knowledge of the world.

The Mind Company is a fully remote company of voracious learners and passionate doers, driven by our vision to bring mental fitness to every mind, every day.

If our mission resonates with you, please consider applying!

The Job:

We’re looking for a contract Performance Marketing Media Buyer to own performance marketing for one of our core apps. You’ll partner closely with the Director of Growth to test new channels, develop a world-class creative testing program, and drive efficient user growth through rigorous experimentation. The ideal individual thrives at the intersection of data, creative, and growth, and brings experience in performance-driven environments like mobile apps, gaming, or consumer subscriptions.

This is a 13-month fixed-term parental leave cover where you’ll step into a high-impact position, owning the execution of app install performance marketing campaigns. This is a fully remote contract position, open to individuals based anywhere in North or South America.

How You’ll Make an Impact:

• Build, optimize, and maintain performance marketing campaigns on Paid Social and/or DSP channels
• Drive efficient new user acquisition to one of our flagship apps
• Present weekly performance trends and campaign optimization recommendations
• Ideate and execute A/B tests to continuously improve campaign performance
• Write weekly creative briefs
• Monitoring and updating project trackers for media buying projects and creative testing

What We’re Looking For:

• 2+ years of performance marketing experience in AppLovin or Meta for US-based audiences
• Experience with hands-on-keyboard management of direct-response campaigns
• Understanding of performance marketing direct-response KPIs like CAC, ROAS, and LTV
• Ability to navigate business intelligence tools like Looker, Amplitude, or Tableau
• Strong attention to detail and project management skills
• A true builder’s mindset: proactive, resourceful, and comfortable navigating ambiguity

Bonus Points:

• Background in running performance marketing campaigns for a subscription app
• Passion for education, mental fitness, and making learning delightful

Compensation:

This is a 13-month, ~30 hrs/week, 1099 contract position running from May 2026 through May 2027. The estimated hourly pay range is $46-60/hr.

Our Commitment to Diversity, Equity, & Inclusion:

We believe that there is no single candidate profile that guarantees success in this role. Experience comes in different forms; many skills are transferable, and passion goes a long way. If your background is similar to the job description and you think you can excel in this role, please apply and tell us about yourself and the impact you could make at The Mind Company.

We also know that diversity of identity, experience, and thought leads to more creativity, better problem-solving, and wiser decisions, which is why we're dedicated to adding new perspectives to our team. We are an equal opportunity employer; committed to diversity and building an equitable and inclusive environment for people of all backgrounds and experiences, and we're taking steps to meet that commitment. We highly encourage members of traditionally underrepresented communities to apply, including women, people of color, LGBTQIA+ folks, veterans, and people with disabilities.

Key skills/competency:

• Performance Marketing
• User Acquisition
• Paid Social
• DSP Channels
• Creative Testing
• A/B Testing
• Campaign Optimization
• AppLovin
• Meta Ads
• Data Analysis