Partner Marketing Manager @ The Channel Company
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About The Channel Company
The Channel Company is the global leader in data-driven growth acceleration solutions for the IT channel. With over 40 years of expertise, our portfolio includes editorial brands, marketing and event services, and strategic consulting to help technology vendors and IT decision-makers achieve better business outcomes.
Role Overview
As the Partner Marketing Manager, you will support Intel by guiding partners through successful marketing programs. This dynamic role combines digital marketing, client success, project management, and cross-functional collaboration. You will manage ISV partner relationships, drive engagement and performance, and ensure alignment with Intel's business objectives.
Responsibilities
- Advise partners on effective go-to-market strategies.
- Manage day-to-day ISV partner relationships and communications.
- Collaborate with vendors, agencies, and internal teams.
- Guide partners in using Marketing Development Funds (MDF) and measure ROI.
- Create marketing briefs and presentations for program adoption.
What We’re Looking For
- 3+ years of digital and demand generation marketing experience.
- B2B marketing or agency background in the tech channel.
- Strong analytical and communication skills.
- Proficiency in Microsoft Excel, PowerPoint, and Outlook.
Benefits
Enjoy comprehensive benefits including medical, dental, vision, 401k match, unlimited PTO, flexible remote working hours, and more. Employees work remotely and can reside in selected US states.
Key skills/competency
- Digital Marketing
- Partner Management
- Project Management
- Demand Generation
- Client Success
- B2B Marketing
- Data Analysis
- Communication
- Microsoft Office
- Marketing Strategy
How to Get Hired at The Channel Company
🎯 Tips for Getting Hired
- Research The Channel Company: Understand their global channel expertise and values.
- Customize Your Resume: Emphasize digital marketing and partner management skills.
- Highlight Relevant Experience: Include B2B marketing and tech channel roles.
- Prepare for Behavioral Interviews: Practice discussing strategic advising and communication.