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Social Media Analyst

Tag

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Original Job Summary

Position Summary

We are seeking a Social Media Analyst to lead performance measurement and reporting for a global technology client recognized for its leadership in semiconductors, AI, and developer innovation. This role is responsible for designing and executing comprehensive analytics frameworks across content and community channels, providing strategic insights that inform both short- and long-term decision-making.

Job Duties

  • Develop and maintain reporting frameworks and KPI structures across multiple verticals including Brand, Commercial, Gaming/Consumer, and Developer.
  • Deliver data-driven performance insights for content across platforms such as LinkedIn, X (formerly Twitter), Reddit, YouTube, and Discord.
  • Lead the development of dashboards and automated reports using tools like Tableau, Power BI, and native platform analytics.
  • Mentor and manage junior analysts, establishing scalable systems and workflows.
  • Create post-campaign and event recaps that summarize results, insights, and recommendations.
  • Provide competitive benchmarking and monitor industry trends to contextualize performance.
  • Collaborate with strategy, community, and creative teams for seamless execution.
  • Conduct segmentation analysis and build predictive models to understand audience behavior.

Job Qualifications

  • 5+ years experience in social, content, or marketing analytics with at least 2 years in leadership.
  • Proficiency in SQL, Python (or R), and data visualization tools such as Tableau, Power BI, or Looker.
  • Strong understanding of social platforms including Reddit, YouTube, LinkedIn, Discord and developer forums.
  • Ability to translate complex data into clear, actionable insights.
  • Experience in building or refining measurement frameworks and analytics systems.
  • Bachelor’s degree in Data Science, Statistics, Marketing Analytics or related field; Master’s is a plus.

Key skills/competency

  • Social Media Analytics
  • Data Visualization
  • SQL
  • Python
  • Tableau
  • Power BI
  • Reporting
  • Dashboarding
  • Mentorship
  • Predictive Modeling

How to Get Hired at Tag

🎯 Tips for Getting Hired

  • Customize your resume: Highlight social analytics and leadership skills.
  • Research Tag's culture: Explore their tech innovation and values online.
  • Showcase technical projects: Emphasize SQL, Python, and dashboard expertise.
  • Prepare tailored examples: Demonstrate impactful data-driven insights.

📝 Interview Preparation Advice

Technical Preparation

Review SQL query optimization skills.
Practice Python data analysis techniques.
Build dashboards in Tableau or Power BI.
Study segmentation and predictive modeling methods.

Behavioral Questions

Describe a time you led a team.
Explain how you handled project challenges.
Discuss communication of complex data insights.
Share your approach to mentoring juniors.