Marketing Operations Manager

@ Swimply

About Swimply

Swimply is an online marketplace that empowers homeowners to share their passion spaces with local communities. Starting with pools and growing to over $50M in bookings in just 4 years, Swimply is expanding its offerings to include hot tubs, tennis courts, and homes by the hour.

The Role

As the Marketing Operations Manager, you will design and execute campaigns that integrate Swimply into culture. This role combines strategic campaign design with hands-on process building, ensuring smooth operational management and measurable growth.

Responsibilities

• Influencer operations: Source, contract, onboard, and manage influencer partnerships across TikTok, Instagram, YouTube, and emerging channels.
• Brand & partnership campaigns: Execute co-marketing activations with lifestyle, CPG, and recreation brands by managing logistics, timelines, and deliverables.
• Event execution: Plan and manage Swimply events such as pool parties and pickleball tournaments including vendor coordination and post-event reporting.
• Process building: Develop playbooks, workflows, and reporting dashboards for scalable marketing campaigns.
• Performance tracking: Own campaign reporting by tracking KPIs and optimizing programs for ROI.
• Cross-functional collaboration: Partner with Operations, Product, and Design to align marketing activations with user acquisition and retention goals.

Why This Role Matters

This role is critical to Swimply's marketing engine, powering influencer partnerships, brand activations, and events to drive the next phase of growth towards $100M in bookings.

Qualifications

• 4-6+ years in marketing operations, brand partnerships, or campaign management at a consumer-facing company.
• Proven track record in running influencer programs, brand activations, or managing large-scale events.
• Highly organized with experience in managing budgets, contracts, and vendor relationships.
• Data-driven with comfort using analytics and reporting tools.
• Strong project management skills, capable of handling multiple initiatives in a fast-paced environment.
• Bonus: Experience in a two-sided marketplace or community-driven platform.

Benefits

• Competitive cash + equity package.
• Comprehensive medical, dental & vision coverage and unlimited PTO.
• Remote-first culture covering U.S. and Canada with plenty of pool (and pickleball) time.
• Direct opportunity to work with the founder in a high-growth marketplace.

Key skills/competency

• Influencer Marketing
• Brand Activation
• Event Management
• Process Building
• Campaign Reporting
• Analytics
• Project Management
• Vendor Coordination
• Cross-functional Collaboration
• Strategic Planning