Growth Marketing Manager

About SupportYourApp

SupportYourApp is an international Support-as-a-Service company with over 15 years of experience providing business process outsourcing services to IT companies globally. With a community of 1300+ professionals, SupportYourApp offers technical and customer support, as well as services focused on improving customer experience. Operating internationally and supporting clients in 60+ languages, the company partners with industry leaders such as Mastercard, Calm, and MacPaw. Beyond services, SupportYourApp innovates with products like Quidget and continuously strives to enhance customer experience.

About Quidget

Quidget is an advanced platform designed for building AI agents that automate customer support across various channels like chat and email. These AI agents efficiently handle repetitive inquiries 24/7 and seamlessly hand off more complex issues to human agents when necessary. The AI is meticulously trained on a company’s documentation, FAQs, and website content, enabling it to automatically resolve over 50% of common tickets and support more than 45 languages. Teams leverage Quidget to rapidly create support, sales, and onboarding agents without any coding, significantly reducing the workload on their human teams.

About the Growth Marketing Manager Role

SupportYourApp is seeking a dedicated Growth Marketing Manager to drive measurable, product-led growth across the entire customer funnel for Quidget. In this dynamic role, you will be responsible for launching and analyzing growth experiments, optimizing onboarding processes and high-intent conversion pages, and improving trial-to-paid conversion rates. You will also manage paid acquisition initiatives and uncover new growth opportunities through advanced analytics. This position requires a fast-paced, collaborative approach, working closely with product, design, and marketing teams, and making data-driven decisions to accelerate growth. You will report to the VP of Product, who guides the overall strategy and supports the team in achieving ambitious results.

What You Will Do

• Launch and manage growth experiments, including A/B tests, optimizing onboarding flows, and refining copy.
• Enhance trial-to-paid conversion rates through improved user experience (UX), compelling Calls-to-Action (CTAs), and in-app nudges.
• Identify and address funnel leaks using analytics tools such as PostHog, GA4, Clarity, and product-specific data.
• Take ownership of critical high-intent pages, including Pricing, Signup, and various landing pages.
• Execute and analyze paid acquisition campaigns on platforms like Meta and Google Search, focusing on Cost Per Lead (CPL) and Return on Investment (ROI).
• Collaborate effectively with product, design, and marketing teams to ensure rapid execution and alignment.
• Provide weekly growth reports that are data-centric and focused on actionable insights.
• Demonstrate initiative, proactive problem-solving, and a willingness to challenge assumptions.

What You Need to Succeed

• A minimum of 3 years of growth or marketing experience, specifically within Product-Led Growth, SaaS, or startup environments.
• Upper-Intermediate (B2+) or higher English proficiency.
• Hands-on expertise with key growth and analytics tools like PostHog, GA4, HubSpot, Make.com, or similar platforms.
• Proven practical experience in running various experiments, including those related to UX, pricing strategies, copy optimization, CTAs, onboarding, or overall funnel improvements.
• An action-oriented and experimentation-driven mindset, prioritizing shipping, testing, and iterating over extensive pre-planning.
• Strong communication skills, including the ability to craft clear UX copy and present experiment insights effectively.
• Comfortable working with low-code tools and performing basic HTML/CSS adjustments.
• Experience in building and managing email flows using platforms such as Mailchimp, HubSpot, or comparable tools.
• Proficiency in launching and optimizing advertising campaigns on platforms like Google Search, LinkedIn, or Meta.
• Prior experience with AI tools, chatbots, or Customer Experience (CX) platforms is considered a significant advantage.

Benefits and Perks

• Opportunity to work on a rapidly growing AI product in a dynamic market.
• Join a small team offering high ownership and fostering fast execution.
• Standard business hours.
• Option for fully remote work.
• Inclusive international work environment.
• Compensation provided in USD.
• Attractive bonuses for referring friends.
• Comprehensive paid intensive training and probation period.
• Emphasis on work-life balance.
• Access to responsive management genuinely invested in your growth and long-term collaboration.
• A supportive environment for continuous self-development.

Please note: The benefits and perks listed may vary based on engagement terms. Specifics regarding compensation, benefits, and work conditions will be detailed in your agreement.

Key skills/competency

• Product-Led Growth (PLG)
• SaaS Marketing
• AI Product Marketing
• Growth Hacking
• A/B Testing
• Funnel Optimization
• Paid Acquisition
• Data Analytics (GA4, PostHog)
• HubSpot
• Email Marketing Automation