Software Engineer (React.js, TypeScript)
Sundayy · United States
- Hybrid
- Full-time
- $190,000 / year
- United States
Tailored resume — keyword-matched to this role.
Hiring manager — we find who's hiring.
Intro email — drafted to reach them directly.
Job highlights
- Engineer growth initiatives impacting user journey.
- Develop scalable frontend and backend systems.
- Utilize React, TypeScript, Next.js, Node.js.
- Collaborate with cross-functional teams.
- Optimize conversion rates and user experience.
About the role
About The Company
Founded in 2017, Trust & Will has established itself as the leading digital estate planning platform, trusted by over one million users nationwide. Our mission is to make estate planning accessible, affordable, and straightforward for families across the United States. We provide modern, attorney-approved, legally valid documents tailored to individual state requirements through a seamless online platform. By simplifying the estate planning and settlement process, we empower individuals to create wills and trusts with confidence, ensuring their legacies are protected. Our collaborative approach involves partnering with financial advisors, attorneys, and institutions to foster inclusivity and affordability in legacy planning. As a certified B Corporation, we are committed to sustainable business practices and positive social impact, continuously striving to improve our services and contribute meaningfully to our communities.
About The Role
We are seeking a highly skilled and innovative Software Engineer to join our Growth squad, focusing on enhancing the member journey from initial contact through purchase. In this role, you will be instrumental in removing friction points, optimizing conversion rates, and validating new onboarding methods, including conversational AI solutions. Your technical expertise will drive the development of scalable, high-performance frontend and backend systems that directly impact user experience and business outcomes. You will collaborate closely with cross-functional teams—including Product, Design, Data, and other engineering squads—to identify opportunities for growth and implement effective solutions. Your work will contribute to creating a seamless, reliable, and engaging experience for our users, ultimately supporting Trust & Will’s mission to democratize estate planning.
Qualifications
- 7+ years of professional software engineering experience, preferably in high-performing, product-driven environments
- Proficiency in React, TypeScript, Next.js, and Node.js
- Experience designing and working with APIs and data models (MongoDB, Postgres)
- Hands-on experience with AWS infrastructure, including infrastructure-as-code tools such as CloudFormation or AWS CDK
- Strong coding practices with a focus on clean, maintainable, and well-tested code
- Experience with experimentation frameworks, including A/B testing and feature flags
- Advanced debugging and performance optimization skills
- Knowledge of observability tools for logging, monitoring, and tracing
- Experience leveraging AI-assisted development tools and applying AI to enhance onboarding and personalization
- Ability to define, track, and analyze key product and engineering metrics (e.g., conversion rates, latency)
- Understanding of security and privacy standards related to handling sensitive user data
- Excellent communication skills for collaborating with diverse teams and stakeholders
Responsibilities
- Own and optimize the end-to-end pre-purchase experience, including Home, Registration, Cart, and Purchase flows, to maximize conversion rates and revenue
- Design, implement, and analyze experiments such as A/B tests and feature flags to validate hypotheses and improve the customer journey
- Contribute to the development of AI-powered onboarding experiences, exploring innovative ways to guide and assist users effectively
- Ensure application performance, reduce latency, and maintain system stability during critical conversion points
- Collaborate with Product, Design, Data, and other squads to align on growth strategies and share insights
- Design and deliver scalable, high-quality frontend and backend systems that impact user engagement and conversion
- Utilize data and experimentation results to inform engineering decisions and prioritize improvements
- Implement best practices in testing, observability, and CI/CD pipelines to enable rapid, safe iterations
- Identify and address bottlenecks in the user journey, balancing speed of delivery with system health
- Build features that reduce drop-off, increase purchase confidence, and enhance overall user satisfaction
- Proactively monitor performance and user feedback to identify issues and opportunities for optimization
- Mentor team members, fostering a culture of growth, impact, and continuous learning
Benefits
- Competitive salary ranging from $166,000 to $215,000 plus equity options
- Flexible PTO and generous paid holidays
- Monthly family and friends day, and paid community volunteer time
- Comprehensive health benefits including medical, dental, vision, life, and disability insurance—covering 100% of premiums for employees and dependents
- Mental health support through Spring Health, access to primary care via One Medical, and family planning services through Cleo
- Financial wellness programs, including unlimited sessions with a UBS financial coach and a 401(k) plan with up to 4% company match
- Flexible work hours and remote-friendly environment
- Family-friendly policies supporting work-life balance
- Learning and development reimbursement up to $1,000 annually
- Optional company-sponsored events, travel opportunities, and a work-from-home stipend with Apple accessories
Key skills/competency
- Software Engineer
- React.js
- TypeScript
- Node.js
- AWS
- API Design
- A/B Testing
- Performance Optimization
- Observability
- AI Integration
Skills & topics
- Software Engineer
- React.js
- TypeScript
- Node.js
- Next.js
- AWS
- API
- Growth Marketing
- Frontend Development
- Backend Development
How to get hired
- Tailor your resume: Highlight 7+ years of experience with React, TypeScript, Node.js, and AWS. Emphasize API design and experimentation frameworks.
- Craft a strong cover letter: Clearly articulate your passion for optimizing user journeys and driving growth. Mention your experience with AI-assisted tools.
- Prepare for technical interviews: Brush up on data structures, algorithms, API design, and AWS best practices. Be ready to discuss your experience with observability and performance optimization.
- Showcase your impact: Be ready to share specific examples of how your work has directly improved conversion rates or user experience in previous roles.
- Demonstrate cultural fit: Research Trust & Will's B Corp status and commitment to accessibility. Express enthusiasm for their mission.
Technical preparation
Practice React, TypeScript, Next.js, Node.js.,Review API design and database concepts.,Prepare for AWS and IaC questions.,Study A/B testing and performance tuning.
Behavioral questions
Describe a time you optimized a user journey.,How do you handle technical trade-offs?,Share an experience mentoring junior engineers.,How do you leverage data for decisions?
Frequently asked questions
- What is the primary focus of the Software Engineer role at Trust & Will?
- The Software Engineer role at Trust & Will is focused on optimizing the member journey from initial contact through purchase. You'll be instrumental in removing friction points, improving conversion rates, and exploring new onboarding methods, including AI solutions, to enhance user experience and support the company's mission.
- What are the key technical skills required for this Software Engineer position?
- Key technical skills include 7+ years of experience, proficiency in React, TypeScript, Next.js, and Node.js. Experience with API design, data models (MongoDB, Postgres), AWS infrastructure, infrastructure-as-code, and experimentation frameworks (A/B testing) are also essential.
- How does Trust & Will utilize AI in this Software Engineer role?
- Trust & Will leverages AI in this role to enhance the user onboarding and personalization experience. You will contribute to developing AI-powered onboarding solutions and explore innovative ways to guide and assist users.
- What kind of impact can a Software Engineer have at Trust & Will?
- As a Software Engineer on the Growth squad, you will directly impact user experience and business outcomes by optimizing conversion rates, developing scalable systems, and implementing features that reduce drop-off and increase purchase confidence. Your work supports the company's mission to democratize estate planning.
- What is the work arrangement for this Software Engineer position?
- This Software Engineer position offers a remote-friendly environment with flexible work hours, allowing for a good work-life balance.
- What are the benefits of working as a Software Engineer at Trust & Will?
- Benefits include a competitive salary ($166,000 - $215,000) plus equity, comprehensive health insurance, mental health support, financial wellness programs, a 401(k) with company match, flexible PTO, and a learning and development reimbursement.
- How does Trust & Will support employee growth and learning?
- Trust & Will supports employee growth through a $1,000 annual learning and development reimbursement, mentoring opportunities, and a culture that fosters continuous learning and impact.
- What does it mean that Trust & Will is a certified B Corporation?