SEO Strategist, AI Search
Sundayy · United States
- Hybrid
- Full-time
- $120,000 / year
- United States
Job highlights
- Lead AI-first SEO strategies for emerging platforms.
- Develop and execute AISEO and AEO initiatives.
- Analyze AI model outputs for opportunities and risks.
- Collaborate on technical SEO and content frameworks.
- Stay at forefront of AI and search innovations.
About the role
About The Company
829 Studios is a Boston-based integrated digital marketing agency dedicated to helping organizations unlock their full potential and achieve their most ambitious goals. Combining data-driven strategies with creative branding, the agency partners with a diverse range of clients across various industries, including venture-backed startups, publicly traded companies, non-profits, and more. Recognized as one of the nation's top agencies, 829 Studios has received numerous accolades such as the Inc. 5000 Fastest-Growing Privately Held Companies, Adweek 100 Fastest-Growing Digital Agencies, Boston Business Journal's Fast 50, and inclusion in HubSpot's Top Digital Agencies list. The company fosters a collaborative environment that emphasizes innovation, diversity, equity, inclusion, and belonging, ensuring continuous growth for both the organization and its employees.About The Role
The Senior AI Search Strategist at 829 Studios plays a critical role in transforming organic search strategies within an AI-first landscape. This position involves executing innovative SEO initiatives and pioneering new approaches across emerging platforms like ChatGPT, Gemini, Perplexity, and Claude. The successful candidate will be responsible for developing and refining strategies that enhance visibility on traditional search engines and large language models (LLMs). Working closely with the Head of AI Search & Strategy, this role requires technical expertise in implementing AI-powered SEO tactics, content frameworks, structured data, and experimentation. The strategist will stay at the forefront of SEO and AI innovations, researching trends, testing new tactics, and providing actionable insights to leadership. This position offers a unique opportunity to influence the future of search marketing and position 829 Studios as a leader in AI-driven search strategies.Qualifications
- 3 to 7 years of SEO experience, preferably within an agency or fast-paced environment
- Proven track record of increasing organic traffic through on-page SEO, technical audits, and site improvements
- Deep understanding of the AI search ecosystem and large language models (LLMs)
- Experience with SEO tools such as Screaming Frog, GA4, Google Search Console, Looker Studio, Semrush, Ahrefs, and schema testing tools
- Strong knowledge of structured data, web architecture, and markup languages (Schema.org, MCP.json, speakable schema)
- Excellent data visualization and presentation skills, capable of communicating complex insights to executive audiences
- Analytical mindset with a passion for testing, learning, and adapting to evolving search behaviors
- Interest in emerging AI search trends, prompt engineering, retrieval strategies (RAG), and plugins
- Light coding skills in Python and proficiency in HTML/CSS are advantageous
- Contributions to frameworks, tools, or thought leadership in SEO or AI are a plus
Responsibilities
- Lead and scale Answer Engine Optimization (AEO) efforts to improve client visibility on AI-generated platforms such as Google SGE, Perplexity, and ChatGPT
- Develop and execute AI Search Optimization (AISEO) strategies to enhance brand discoverability within large language models
- Support technical implementation of AI-driven SEO tactics, including crawlability enhancements, structured data markup, and LLM-ready content frameworks
- Analyze AI model outputs to identify risks such as hallucinations, visibility gaps, and opportunities for performance improvement
- Conduct comprehensive SEO audits, competitive analysis, and keyword/entity research to inform strategy
- Design holistic content strategies that integrate traditional SEO with AI search visibility goals
- Collaborate with engineering and product teams to optimize site architecture, crawl paths, and indexation processes
- Monitor and report on performance metrics using platforms like GA4, Google Search Console, and Looker Studio
- Prototype and refine internal tools, dashboards, and frameworks for AI search performance tracking
- Stay current with AI developments, including prompt engineering, retrieval methods, multimodal search, and generative answer formats
- Partner with cross-functional teams including content, analytics, design, and development to implement strategies effectively
- Create compelling data visualizations and present strategic insights to internal leadership and clients
Benefits
- Remote work flexibility with options to work from our Boston office or from states including AZ, CA, CO, CT, FL, ID, IL, KY, ME, MD, MA, MI, MO, NV, NH, NJ, NY, NC, SC, OH, OK, PA, RI, TN, TX, UT, VA
- Generous paid time off, including vacation days that increase with tenure and 12 company holidays
- Summer Fridays from Memorial Day through Labor Day
- 401(k) plan with a 4% Safe Harbor employer match after one year of employment
- Life insurance coverage at no cost to employees
- Short-term disability benefits to support employees during illness or injury
- Comprehensive healthcare plans with 80% employer coverage for medical and dental, and 100% for vision
- Pre-tax commuter benefits to reduce transportation expenses
- Funding and access to continuing education, including webinars, digital courses, and conference attendance
Key skills/competency
- Senior AI Search Strategist
- SEO
- AI Search Optimization
- LLMs
- Structured Data
- Prompt Engineering
- RAG
- AEO
- Technical SEO
- Content Strategy
Skills & topics
- AI Search Strategist
- SEO
- AISEO
- AEO
- LLM
- Prompt Engineering
- Structured Data
- Technical SEO
- Digital Marketing
- Content Strategy
- Python
- HTML
- CSS
- Google SGE
- Perplexity
- ChatGPT
- Gemini
- RAG
- Screaming Frog
- GA4
- Google Search Console
- Looker Studio
- Semrush
- Ahrefs
- Schema.org
- MCP.json
- speakable schema
- Data Visualization
- Agency
How to get hired
- Tailor your resume: Highlight your 3-7 years of SEO experience and success in increasing organic traffic, focusing on agency or fast-paced environments.
- Showcase AI expertise: Emphasize your understanding of the AI search ecosystem, LLMs, prompt engineering, RAG, and structured data (Schema.org, MCP.json).
- Demonstrate tool proficiency: List your experience with SEO tools like Screaming Frog, GA4, Google Search Console, Semrush, and Ahrefs.
- Highlight analytical skills: Mention your ability in data visualization, presentation, and communicating complex insights to executive audiences.
- Prepare for technical and behavioral interviews: Be ready to discuss your approach to AISEO, AEO, technical audits, and how you adapt to evolving search behaviors.
Technical preparation
Master SEO tools: Screaming Frog, GA4, GSC, Semrush.,Deepen knowledge of structured data and markup languages.,Practice Python for light coding and HTML/CSS.,Research prompt engineering and RAG strategies.
Behavioral questions
How do you adapt to evolving search behaviors?,Describe a complex insight you presented to executives.,How do you handle AI model hallucinations?,Share your experience pioneering new search approaches.
Frequently asked questions
- What is the primary focus for a Senior AI Search Strategist at 829 Studios?
- The primary focus for a Senior AI Search Strategist at 829 Studios is to transform organic search strategies by executing innovative SEO initiatives and pioneering new approaches across emerging AI platforms like ChatGPT, Gemini, and Perplexity, while also enhancing visibility on traditional search engines.
- What kind of experience is required for the Senior AI Search Strategist role at 829 Studios?
- We require 3 to 7 years of SEO experience, ideally within an agency or fast-paced environment. A proven track record of increasing organic traffic through on-page SEO, technical audits, and site improvements is essential. A deep understanding of the AI search ecosystem and large language models (LLMs) is also critical.
- What are some of the key responsibilities of this role?
- Key responsibilities include leading Answer Engine Optimization (AEO) efforts, developing AI Search Optimization (AISEO) strategies, supporting technical implementation of AI-driven SEO tactics, analyzing AI model outputs, conducting SEO audits, and designing holistic content strategies that integrate traditional SEO with AI search visibility goals.
- What SEO tools and technical skills are important for this position?
- Proficiency with SEO tools such as Screaming Frog, GA4, Google Search Console, Looker Studio, Semrush, and Ahrefs is important. Strong knowledge of structured data, web architecture, and markup languages (Schema.org, MCP.json, speakable schema) is also required. Light coding skills in Python and proficiency in HTML/CSS are advantageous.
- Does 829 Studios offer remote work options for the Senior AI Search Strategist position?
- Yes, 829 Studios offers remote work flexibility. You can choose to work from our Boston office or remotely from various states including AZ, CA, CO, CT, FL, ID, IL, KY, ME, MD, MA, MI, MO, NV, NH, NJ, NY, NC, SC, OH, OK, PA, RI, TN, TX, UT, and VA.
- What kind of benefits does 829 Studios provide to its employees?
- Benefits include generous paid time off, 12 company holidays, Summer Fridays, a 401(k) plan with employer match, life insurance, short-term disability, comprehensive healthcare plans (80% employer coverage for medical/dental, 100% for vision), pre-tax commuter benefits, and funding for continuing education.
- How does 829 Studios foster diversity and inclusion in its workplace?