Creative Copywriter
Stream Companies · West Chester, PA
- On site
- Full-time
- $70,000 / year
- West Chester, PA
Job highlights
- Write compelling copy for diverse client needs.
- Develop engaging content across multiple channels.
- Research trends and maintain subject-matter expertise.
- Collaborate with teams to ensure timely delivery.
- Support senior creatives and manage projects.
About the role
About Stream Companies
Stream Companies is a full-service, fully integrated advertising agency built for brands that want to move forward. Founded in 1997 and headquartered in Malvern, Pennsylvania, we partner with clients to launch, position, and manage brands through both full-service relationships and project-based work.
We operate with an entrepreneurial mindset—collaborative, curious, and always pushing what’s next. By combining strategic planning, creative development, media planning and buying, digital, interactive, television, production, and co-op management with cutting-edge technology, we deliver integrated solutions designed for today’s marketing challenges.
Job Overview
A Creative Copywriter will support Senior Copywriters, ACD, and CD in developing multi-channel creative & copy that aligns with our clients’ overall brand strategies. This individual enjoys flexing their creativity and consistently levels-up the content and storytelling for a roster of primarily automotive clients. A Copywriter thrives in an agile environment, has a passion for creating their best work, possesses a can-do attitude, and is a driven self-starter.
Essential Responsibilities
- Write compelling, error-free content that aligns with client expectations and strategies.
- Develop engaging, on-brand copy across a broad range of mediums, including Direct Mail, Shoot-Based Scripts, Radio Scripts, Email, Live Reads, USP/Taglines, Landing Page Copy, Branded Marketing Copy, Social Media Copy, and Quarterly Concepts for Clients.
- Research industry trends, terminology, and competitive landscape to demonstrate subject-matter expertise.
- Ensure projects are delivered on time and in line with the clients’ brands & expectations.
- Coordinate props with the production team.
- Communicate effectively with team, account managers, editors, and client services to ensure timely delivery.
- Ensure all scripts are submitted to pre-production on time, if applicable.
- Utilize Workfront proficiently and keep all project statuses up-to-date.
- Assist in performing Senior Copywriter duties in their absence, including proofreading and managing out-of-office lists.
- Adhere to processes and procedures set forth by the Creative Leadership Team.
- Understand and utilize Workfront to document all work and proofs.
- Communicate clearly and adhere to Stream’s 1-hour response policy.
- Take direction and feedback from management.
- Understand automotive compliance guidelines and regulations on creative execution.
- Attend monthly creative department meetings & weekly town halls.
Qualifications
- Bachelor’s Degree in Marketing, Media, Journalism, Newspaper, or related field.
- 2+ years of experience in copywriting at an advertising agency, media company, or high-profile brand.
- Experience in automotive is a plus.
Skills & Experience
- Up to date on the latest marketing trends.
- Professional, dependable, strong work ethic, detail-oriented, self-motivated.
- Visual thinker – envision copy on the page or screen, understand scanability and information hierarchy.
- Stay informed of current client & manufacturer campaigns and assist in coordinating necessary content across multiple pieces.
- An eye for detail and a dedication to quality.
- Proactive and professional problem-solving approach.
- Ability to work well under deadlines & perform multiple tasks simultaneously.
- Self-motivated with a high level of initiative and follow-through.
- Experience taking ideas and solutions from concept to implementation in a way that motivates consumers.
- Conceptual mind able to collaborate with marketing teams, creative teams, and clients.
- Proven strength contributing to the creative process and providing strategic solutions.
- Ability to remain creative & innovative in a regulated industry, striving for atypical automotive advertising concepts.
Key skills/competency
- Copywriting
- Creative Development
- Brand Strategy
- Content Creation
- Digital Marketing
- Advertising Agency
- Automotive Marketing
- Client Relations
- Project Management
- Marketing Trends
Skills & topics
- Creative Copywriter
- Copywriting
- Content Creation
- Advertising
- Marketing
- Brand Strategy
- Digital Marketing
- Agency Life
- Automotive Marketing
- Creative Writing
- Journalism
- Media
How to get hired
- Tailor your resume: Highlight your copywriting experience, agency work, and any automotive industry exposure. Quantify achievements with data if possible.
- Craft a strong portfolio: Showcase diverse examples of your copywriting across different mediums (direct mail, scripts, digital, etc.) that demonstrate creativity and strategic thinking.
- Emphasize relevant skills: Clearly articulate your experience with content creation, brand strategy, and working in agile environments. Mention specific tools like Workfront if you have experience.
- Prepare for interviews: Be ready to discuss your creative process, how you approach feedback, and your understanding of automotive compliance. Show your passion for innovative advertising.
- Demonstrate cultural fit: Highlight your collaborative spirit, can-do attitude, and self-starting abilities that align with Stream Companies' entrepreneurial mindset.
Technical preparation
Master grammar, punctuation, and style.,Study automotive industry compliance guidelines.,Practice writing for diverse media formats.,Familiarize yourself with Workfront software.
Behavioral questions
Describe a time you met a tight deadline.,How do you handle creative feedback?,Share an example of innovative automotive advertising.,How do you collaborate with a team?
Frequently asked questions
- What is the typical career path for a Creative Copywriter at Stream Companies?
- At Stream Companies, a Creative Copywriter can progress to Senior Copywriter, Associate Creative Director, or Creative Director roles. Growth often involves taking on more complex client accounts and leading creative strategy. Opportunities also exist to specialize in specific areas like digital or broadcast copywriting.
- How does Stream Companies support professional development for its Copywriters?
- Stream Companies fosters development through mentorship from senior creatives, exposure to diverse client projects, and continuous learning about marketing trends. Regular creative department meetings and town halls provide forums for knowledge sharing and skill enhancement.
- What is the company culture like at Stream Companies for a Creative Copywriter?
- Stream Companies fosters an entrepreneurial, collaborative, and curious culture. They encourage pushing creative boundaries and are passionate about delivering innovative solutions. Teamwork and a proactive, can-do attitude are highly valued.
- How important is experience with automotive clients for a Creative Copywriter applicant at Stream Companies?
- While experience in the automotive industry is a plus, it's not strictly required. However, demonstrating an understanding of automotive compliance guidelines and a willingness to learn them is crucial. The ability to create innovative concepts within this regulated sector is highly valued.
- What are the primary tools and technologies a Creative Copywriter will use at Stream Companies?
- A Creative Copywriter at Stream Companies will primarily use Workfront for project management and status updates. Proficiency in this tool is essential. You'll also be working with various content creation and collaboration tools relevant to advertising agency workflows.
- Can a Creative Copywriter at Stream Companies work remotely?
- The job description indicates Stream Companies is headquartered in Malvern, Pennsylvania, and mentions in-office responsibilities like attending department meetings. While remote work policies can evolve, this role appears to be primarily on-site or hybrid, with a strong emphasis on in-person collaboration.
- What kind of creative challenges can a Creative Copywriter expect at Stream Companies?
- Creative Copywriters can expect challenges in developing multi-channel copy that aligns with client brand strategies, particularly for automotive clients. This includes creating compelling content for direct mail, scripts, digital platforms, and social media, often requiring innovative approaches within a regulated industry.
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