Lancaster Farming, Inc. - Digital Advertising S...
@ Steinman Communications Inc

Ephrata, Pennsylvania, United States
$40,000 - $50,000
On Site
Posted 3 days ago

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XXXXXXXX XXXXXXXXXXX XXXXXXXXXX***** @steinmancommunicationsinc.com
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Job Details

About the Digital Advertising Sales Representative Role

Lancaster Farming is seeking a results-driven Digital Advertising Sales Representative to join our growing team. This role is ideal for a motivated digital media sales professional with experience in online advertising, digital marketing strategy, and customer account management in agriculture, agribusiness, or rural-focused markets.

Key Responsibilities

  • Digital Sales Prospecting & Lead Generation: Identify new advertising prospects using digital marketing tools and CRM systems.
  • Client Relationship Management & Account Growth: Build and nurture client relationships through consultative strategies.
  • Digital Sales Presentations & Proposal Development: Create data-driven proposals and media kits using tools like PowerPoint or Canva.
  • Campaign Execution & Optimization: Launch, manage and optimize campaigns with analytics platforms.
  • Revenue Generation & Upselling: Consistently meet sales quotas and identify upsell opportunities.
  • Reporting, Analytics & Strategy: Deliver performance reports and adjust campaign strategies based on data.
  • Digital Content Collaboration & Innovation: Work with Editorial and Marketing teams to create sponsored content opportunities.

Requirements

The ideal candidate must have proven experience in digital marketing and sales, preferably within agriculture. A strong understanding of digital advertising trends, excellent communication skills, and familiarity with CRM tools and platforms such as Google Analytics and Meta Ads Manager is essential.

Benefits & Perks

  • 4 weeks PTO (pro-rated for the first year)
  • Paid Holidays & comprehensive benefits including medical, dental, and vision
  • 401(k) with Company Match
  • Wellness and Employee Assistance Programs
  • Parental leave program and free public parking available in Ephrata

Key skills/competency

Digital Marketing, Sales, CRM, Analytics, Agriculture, Campaign Management, SEO, PPC, Client Relations, Presentation

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How to Get Hired at Steinman Communications Inc

🎯 Tips for Getting Hired

  • Customize your resume: Tailor it with digital ad sales and agriculture skills.
  • Network online: Connect with Steinman Communications hiring team on LinkedIn.
  • Highlight CRM expertise: Emphasize your experience with CRM platforms.
  • Prepare case studies: Demonstrate campaign success with measurable results.

📝 Interview Preparation Advice

Technical Preparation

Review CRM software functionalities.
Practice digital campaign setup and analytics.
Study PPC and SEO performance metrics.
Familiarize with Google Analytics and Meta Ads.

Behavioral Questions

Describe teamwork during a challenging campaign.
Explain overcoming sales objections with clients.
Discuss handling multiple client projects simultaneously.
Share experience adapting to fast-paced goals.

Frequently Asked Questions