
Manager, Brand & Digital Engagement
Splash International · United States
- Hybrid
- Full-time
- $82,500 / year
- United States
Tailored resume — keyword-matched to this role.
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Job highlights
- Manage digital presence and brand for nonprofit.
- Create compelling content for donors and partners.
- Own website and social media engagement.
- Develop fundraising and external communications.
- Requires strong writing and project management.
About the role
About Splash
Splash is an international development organization founded in 2007 and headquartered in Seattle, Washington, USA. In 15 years, we have reached nearly 1,000,000 children in cities around the world. In 2019, we embarked on an exciting, five-year initiative, Project WISE (WASH in Schools for Everyone), focused on serving over 800,000 children in three major growth cities - Addis Ababa and Bahir Dar, Ethiopia and Kolkata, India - with improved water, sanitation, and hygiene (WASH) infrastructure, WASH behavior change programs, and strengthened school-based menstrual health programs. This is an exciting time for Splash as we pivot to new ways of working and aim to expand our impact to new cities across 3-5 countries.Splash supports local leaders, institutions, and partners to drive lasting change on the ground. We believe that local capacity to solve problems at scale exists, and our job is to strategically support and magnify the impact of local governments, nonprofit and for-profit actors for the good of children and families across the cities in which we work.
Our core values guide everything we do, including every hiring decision we make. They are:
- People - People first. People second. People third.
- Quality - Beautiful products that function and last.
- Honesty - No drama, no surprises, no BS.
- Joy - Kids at heart, seeing potential everywhere.
- Mistakes - Make them, don’t repeat them.
The Job
Full-time remote position. Flexible location but able to work East Coast time for at least 5 hours daily.Position Overview
Splash is seeking an experienced, creative, and highly organized Manager, Brand & Digital Engagement to strengthen how Splash shows up across digital channels and donor-facing touchpoints. This role sits at the intersection of brand stewardship, storytelling, website ownership, and audience engagement. The Manager, Brand & Digital Engagement will own Splash’s day-to-day brand presence across digital platforms, lead editorial planning, and create compelling, clear, polished, and consistent communications for donors, partners, prospects, and the broader public. This role is ideal for someone who can operate independently in a lean environment, move comfortably between strategy and execution, and produce high-quality work that strengthens Splash’s brand and deepens audience engagement. Reports to Director of Development Operations.Roles & Responsibilities
Brand Stewardship
- Serve as the day-to-day steward of Splash’s brand identity, ensuring consistency in tone, messaging, and visual standards across external communications.
- Maintain and refine brand guidelines, templates, and messaging tools to support strong and consistent use across teams.
- Ensure storytelling is ethical, accurate, audience-aware, and grounded in Splash’s mission and values.
- Manage Splash’s library of photos, videos, templates, and creative assets so materials are organized, accessible, and ready for use.
- Identify opportunities to improve efficiency, consistency, and effectiveness across Splash’s communications ecosystem.
Content Strategy & Storytelling
- Build and manage an editorial calendar and digital campaigns aligned with fundraising priorities, program milestones, and key external moments.
- Write, edit, and produce strong content across formats, including donor emails, newsletters, website stories, blogs, one-pagers, fact sheets, campaign messaging, annual reports, and presentations.
- Translate complex ideas and impact data into accessible, compelling communications.
- Partner with program, country, and leadership teams to gather stories, quotes, data, and visuals that bring Splash’s work to life.
- Support internal teams with messaging guidance, light editing, and brand-aligned communications tools.
- Draft guidance / develop SOP for brand/messaging/comms for external implementing partners
Website Ownership & Digital Engagement
- Own and manage Splash’s website experience, ensuring content is current, compelling, user-friendly, and optimized for engagement and fundraising.
- Manage and expands Splash’s social media presence across priority platforms, including LinkedIn, Instagram, Facebook, and other relevant channels.
- Monitor performance across digital channels and use insights to improve reach, engagement, and conversion.
Fundraising & External Engagement Support
- Ensure Splash presents itself with professionalism, consistency, and credibility across high-value external moments.
- Develop donor-facing and partner-facing materials, including pitch decks, stewardship assets, campaign content, talking points, digital content, and leave-behinds, to support communications and engagement tied to events, conferences, donor gatherings, partner convenings, campaigns, and other external visibility opportunities.
- Partner closely with the Development team to align communications with cultivation, solicitation, and stewardship priorities.
- Proactively manage media engagements and inquiries by drafting clear and accurate press releases, announcements, and related materials that reflect Splash’s mission and strengthen visibility during key moments.
Qualifications
- Bachelor’s degree or equivalent experience in communications, marketing, journalism, public relations, or a related field.
- 5 years+ of relevant experience in brand, communications, digital engagement, content strategy, or nonprofit fundraising communications.
- Exceptional writing, editing, and storytelling skills, with strong judgment around tone, audience, and message discipline.
- Demonstrated experience managing websites, social media channels, editorial calendars, and digital campaigns with a high degree of independence.
- Experience creating donor-facing or partner-facing materials such as presentations, reports, campaign assets, one-pagers, or impact stories.
- Familiarity with CRM and email marketing platforms; experience with Salesforce NPSP and/or EveryAction strongly preferred.
- Experience with digital analytics, email marketing, and publishing platforms.
- Working knowledge of design tools, such as Canva, Adobe Creative Suite, or InDesign.
- Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines in a fast-moving environment.
- Commitment to ethical storytelling and thoughtful representation of children, communities, and partners.
- Interest in global development, WASH, and mission-driven communications.
The Ideal Candidate
The Strongest Candidates For This Role Will Be- equally comfortable shaping ideas and executing them
- able to work independently with sound judgment and follow-through
- skilled at turning complex program and fundraising priorities into clear, engaging content
- highly collaborative across teams, functions, and time zones
- energized by building a polished, credible, and compelling external presence for Splash
Compensation And Benefits
The salary for this role is between $75,000 - $90,000, in line with experience. At Splash, we prioritize our mission by offering benefits to support our employees and their families. Splash operates across time zones with flexible work schedules. Team members can set standard hours within their time zone but should be available for occasional off-hours work. This is balanced by a self-managed schedule allowing personal time. Benefits include 18 days of paid time off, increasing by 2 days each year up to 28 days, 11 paid holidays, and Wellness Fridays (reduced hours on Fridays). Additionally, we offer two weeks of paid time off mid-year during July 4th week and the last week of the year. Medical, dental, vision insurance, and a 401K plan with a 3% match.Key skills/competency
- Brand Management
- Digital Engagement
- Content Strategy
- Storytelling
- Website Management
- Social Media Management
- Fundraising Communications
- Public Relations
- Project Management
- Nonprofit Communications
Skills & topics
- Brand Management
- Digital Engagement
- Content Strategy
- Storytelling
- Website Management
- Social Media
- Fundraising
- Communications
- Nonprofit
- Marketing
How to get hired
- Tailor your resume: Highlight experience in brand, digital engagement, and nonprofit communications, using keywords from the job description.
- Craft a compelling cover letter: Showcase your storytelling abilities and passion for Splash's mission, emphasizing your ability to work independently.
- Showcase your portfolio: Prepare examples of website content, social media campaigns, and donor-facing materials you've created.
- Prepare for interviews: Be ready to discuss your experience with brand stewardship, content strategy, and digital analytics, demonstrating your collaborative spirit.
Technical preparation
Master website CMS and analytics platforms.,Develop social media strategy and content.,Create compelling donor-facing materials.,Utilize design tools like Canva proficiently.
Behavioral questions
Describe a time you managed a brand identity.,How do you ensure ethical storytelling?,Share an example of independent work success.,How do you handle multiple project deadlines?
Frequently asked questions
- What is the salary range for the Manager, Brand & Digital Engagement role at Splash International?
- The salary for the Manager, Brand & Digital Engagement position at Splash International is between $75,000 and $90,000 annually, commensurate with experience.
- Is the Manager, Brand & Digital Engagement position at Splash International remote?
- Yes, the Manager, Brand & Digital Engagement position is a full-time remote role. While the location is flexible, candidates must be available to work at least 5 hours daily within East Coast time.
- What are the key responsibilities of the Manager, Brand & Digital Engagement at Splash International?
- Key responsibilities include serving as the brand steward, managing digital platforms, developing content strategy and storytelling, owning website experience, expanding social media presence, and supporting fundraising and external engagement efforts.
- What qualifications are required for the Manager, Brand & Digital Engagement role?
- A Bachelor's degree or equivalent experience in a related field, 5+ years of relevant experience, exceptional writing and storytelling skills, demonstrated experience managing websites and social media, and strong project management abilities are required.
- What benefits does Splash International offer for this role?
- Splash International offers benefits including 18-28 days of paid time off, 11 paid holidays, Wellness Fridays, medical, dental, vision insurance, and a 401K plan with a 3% match. They also offer flexible work schedules.
- How does Splash International ensure ethical storytelling in its communications?
- Splash International is committed to ethical storytelling, ensuring communications are accurate, audience-aware, and grounded in the organization's mission and values. This includes thoughtful representation of children, communities, and partners.
- What is the ideal candidate profile for the Manager, Brand & Digital Engagement at Splash International?
- The ideal candidate is comfortable with both strategy and execution, works independently with sound judgment, excels at translating complex information into engaging content, is highly collaborative, and is energized by building a strong external presence for Splash.
- What experience is preferred for CRM and email marketing platforms at Splash International?
- Familiarity with CRM and email marketing platforms is required. Experience with Salesforce NPSP and/or EveryAction is strongly preferred for the Manager, Brand & Digital Engagement role.