Principal, Art Director

About Snap Inc.

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles. As a member of the Creative team, you will be instrumental in building the Snapchat brand, and crafting best-in-class marketing materials for a wide range of audiences that help celebrate our latest products, features and company developments. The Creative team is a diverse crew of artists, makers, writers and designers. But first and foremost, we are creatives. We prioritize craft, drive, and above all else, ideas. We represent one of the world’s most innovative companies and serve an engaged global community, so we aim to inspire them with every project, no matter the size. We’re looking for a Principal, Art Director to join the Creative team at Snap Inc.

What You’ll Do:

• Art direct ideas across all mediums – from brand campaign, branded experience, new product launches, features and company developments to the world.
• Own and be responsible for the elevation of the art direction and visual craft across projects.
• Collaborate closely with the Design Director to maintain coherent and consistent visual language and expressions across all channels.
• Lead the development and execution of high priority projects from concept through production and delivery.
• Collaborate with and lead a diverse mix of internal and external partners to create best-in-class advertising and marketing campaigns across a wide range of verticals, disciplines and markets.
• Proactively navigate a complicated cross-functional marketing organization.
• Stay up-to-date on the competitive landscape, the latest visual trends and new technologies to keep Snap’s work innovative and relevant.
• Help to grow, develop and define the team's design culture.

Knowledge, Skills, & Abilities:

• Ability to get hands on with projects while leading a diverse creative team efficiently and effectively towards a common objective.
• Ability to think conceptually and transition creative ideas into well-art directed work.
• Ability to influence and work cross functionally with various different partners.
• Demonstrate a high level understanding of the business problem to solve while partnering with marketing and strategy stakeholders.
• Present and sell through the team’s creative work in compelling and effective ways to a large cross functional team and executive stakeholders.
• Manage ambiguity in a fast-paced environment and have the ability to make quick, high-quality decisions based on evolving project needs and creative goals.
• Think “create, publish, learn” mindset.
• Work in a clear and thoughtful manner and be able to articulate the strategic thinking behind your creative process.
• Have a deep understanding of advertising and marketing processes.
• Thrive in a collaborative environment, but can also work autonomously with strong time management skills.
• Highly curious and interested in exploring and discovering new creative formats that help drive business impact.
• Manage and nurture collaborative working relationships with cross functional stakeholders across varying verticals, disciplines and markets.

Minimum Qualifications:

• Bachelor’s degree in graphic design, motion design, filmmaking or equivalent experience.
• 12+ years of experience working as an art director in advertising agencies – preferably a mix of in-house, external agency or freelance.
• Strong portfolio showcasing a diverse range of successful campaigns and innovative, high-impact projects.
• Proficiency in Adobe Creative Cloud, Figma, and other industry standard design tools.
• Experience in B2B and growth marketing in tech and social media.
• Experience working in matrixed organizations.

Preferred Qualifications:

• Proficiency in Generative AI.
• Proficient working with Keynote and Figma.
• Specific expertise in After Effects, Illustrator, and Photoshop.
• Experience working in a Google Docs lead project environment.
• Frame.io knowledge.

Accommodation:

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap:

At Snap Inc we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.

Equal Opportunity Employer:

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

Our Benefits:

Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Compensation:

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future. Zone A (CA, WA, NYC): The base salary range for this position is $229,000-$343,000 annually. Zone B: The base salary range for this position is $218,000-$326,000 annually. Zone C: The base salary range for this position is $195,000-$292,000 annually. This position is eligible for equity in the form of RSUs.

Key skills/competency

• Art Direction
• Brand Campaigns
• Product Launches
• Marketing Campaigns
• Visual Craft
• Creative Leadership
• Cross-functional Collaboration
• Adobe Creative Suite
• Figma
• Generative AI