Paid Media Specialist

@ Smartly

About the Role

Smartly is seeking a Paid Media Specialist to join our growing Smart Services. In this role, you will learn social media advertising and client communications from the ground-up, setting up, optimizing, and reporting on paid social campaigns across multiple channels including Facebook, Instagram, TikTok, Snap, Pinterest, LinkedIn, and Google.

Key Responsibilities

• Set-up, optimise, and report on paid social media campaigns
• Conduct campaign analysis and provide actionable insights
• Support weekly syncs and execute customer requests
• Perform daily optimizations and execute testing roadmaps
• Learn and utilize Smartly's creative and automation tools
• Communicate directly with product and engineering teams for tool development

What We Are Looking For

You are a driven, creative individual with a passion for social media advertising and a desire to make an early impact. Key qualifications include media buying experience, a data-focused mindset, strong communication and teamwork skills, and a willingness to work EST hours. Experience with Google Ad buying is a plus.

About Smartly

Smartly is an AI-powered advertising technology company transforming the ad experience. We deliver tangible business outcomes for brands by integrating media, creative, and intelligence, reaching over 800 billion impressions annually. Join a multinational team of 750+ Smartlies from over 60 nationalities working in 13 countries.

Key skills/competency

• Social Media Advertising
• Campaign Optimization
• Media Buying
• Data Analysis
• Client Communication
• Creative Tools
• Automation
• Multi-Channel Management
• Google Ads
• Teamwork