Social Media Manager
SHARDA CONSULTANCY SERVICES · Gurugram, Haryana, India
- On site
- Full-time
- $75,000 / year
- Gurugram, Haryana, India
Job highlights
- Manage social media strategies and campaigns.
- Create engaging content for various platforms.
- Execute and optimize paid advertising campaigns.
- Analyze performance metrics and report on results.
- Requires experience in paid ads and lead generation.
About the role
Social Media Marketing Manager
We are urgently hiring a results-driven Social Media Marketing Manager with strong expertise in both organic growth and paid advertising. The ideal candidate should be creative, analytical, and capable of managing end-to-end social media campaigns to drive engagement, leads, and conversions.
Key Responsibilities
- Plan, execute, and manage social media strategies across platforms (Instagram, Facebook, LinkedIn, etc.)
- Create engaging content including posts, reels, and ad creatives
- Run and optimize paid ad campaigns (Facebook Ads, Instagram Ads, Google Ads)
- Manage ad budgets, targeting, and ROI optimization
- Track performance metrics and generate detailed reports
- Stay updated with latest trends, tools, and platform algorithms
Requirements
- Minimum 3 years of experience in Social Media Marketing Paid Ads
- Proven experience in lead generation and campaign optimization
- Strong understanding of analytics, targeting, and audience behavior
- Excellent communication and creative thinking skills
- Comfortable working in night shift
This job is provided by Shine.com
Key skills/competency
- Social Media Marketing Manager
- Organic Growth
- Paid Advertising
- Social Media Strategy
- Content Creation
- Facebook Ads
- Instagram Ads
- Google Ads
- Campaign Optimization
- Lead Generation
Skills & topics
- Social Media Marketing Manager
- Social Media Marketing
- Paid Advertising
- Organic Growth
- Lead Generation
- Campaign Management
- Content Creation
- Facebook Ads
- Instagram Ads
- Google Ads
- Digital Marketing
- Marketing Manager
How to get hired
- Tailor your resume: Highlight your social media marketing, paid ads, and lead generation experience.
- Showcase your portfolio: Include examples of successful campaigns, content, and ROI metrics.
- Address night shift requirement: Clearly state your availability and comfort with the night shift.
- Prepare for analytics questions: Be ready to discuss campaign optimization and performance tracking.
- Demonstrate creativity: Prepare examples of innovative content and strategies you've developed.
Technical preparation
Master Facebook Ads and Instagram Ads platforms.,Learn Google Ads for integrated campaigns.,Practice content creation for social media.,Understand SEO for social media visibility.
Behavioral questions
Describe a successful campaign you managed.,How do you handle budget optimization challenges?,Share an example of creative content you developed.,How do you stay updated with social media trends?
Frequently asked questions
- What is the primary focus for a Social Media Marketing Manager at SHARDA CONSULTANCY SERVICES?
- The primary focus is driving engagement, leads, and conversions through strategic social media management, encompassing both organic growth and paid advertising campaigns.
- What experience is required for the Social Media Marketing Manager role at SHARDA CONSULTANCY SERVICES?
- A minimum of 3 years of experience in Social Media Marketing, specifically with paid ads, and proven experience in lead generation and campaign optimization are required.
- Which social media platforms are managed by the Social Media Marketing Manager?
- The role involves managing strategies across various platforms, including but not limited to Instagram, Facebook, and LinkedIn.
- What are the key responsibilities of a Social Media Marketing Manager at SHARDA CONSULTANCY SERVICES?
- Key responsibilities include planning and executing social media strategies, creating engaging content, running and optimizing paid ad campaigns, managing budgets, and tracking performance metrics.
- Does the Social Media Marketing Manager role at SHARDA CONSULTANCY SERVICES require working night shifts?
- Yes, candidates comfortable with working in a night shift are required for this position.
- What kind of analytical skills are important for this Social Media Marketing Manager position?
- Strong analytical skills are crucial for understanding performance metrics, optimizing ad campaigns, targeting audiences effectively, and analyzing audience behavior.
- How can I stand out when applying for the Social Media Marketing Manager job at SHARDA CONSULTANCY SERVICES?
- Highlight your success in lead generation, campaign optimization, and ROI management. Showcase your creativity in content creation and strategic thinking for social media growth.
- What tools and platforms will a Social Media Marketing Manager use at SHARDA CONSULTANCY SERVICES?
- You will likely use platforms like Facebook Ads, Instagram Ads, and Google Ads, along with various analytics and content creation tools to manage campaigns.