Paid Search Media Buyer
@ Scale Media

Hybrid
$65,000
Hybrid
Full Time
Posted 4 days ago

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XXXXXXXX XXXXXXXXXXXXX XXXXXXXXXX***** @scalemedia.com
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Job Details

About Scale Media

Scale Media is a tech-driven direct-to-consumer company that builds and deploys next-generation CPG brands in the beauty, health and wellness industries. Their portfolio includes four brands and 100+ products that help hundreds of thousands of people live happier, healthier lives.

About the Job

The Paid Search Media Buyer will manage all aspects of search, YouTube, and display campaigns across Google and Bing. This role involves developing campaign strategies, keyword and landing page optimizations, market research, full-funnel optimization, and technical audits. A proven track record in executing successful campaigns is essential.

Sample Responsibilities

  • Manage and strategize search, display, and YouTube campaigns on tier 1+2 platforms.
  • Analyze KPIs, CACs following the optimization process.
  • Develop fresh ideas using data analysis and trend insights.
  • Review campaign performance with senior staff on a regular basis.
  • Collaborate with social, creative, data, and tech departments.

Requirements

  • Strong knowledge of Google, Bing, YouTube and Display advertising.
  • Experience managing e-commerce acquisition budgets over $200k/month.
  • Excellent data analytics and organizational skills.
  • Proven ability in driving new customer acquisition through prospecting strategies.
  • Experience in direct response campaigns; Adwords certification desired.
  • Familiarity with Northbeam, GA4, and proficiency in Excel.

What We Offer

  • Salary Rate: $60,000 - $70,000 (based on experience).
  • Excellent Medical, Dental, Vision and Life insurance.
  • Fully remote, full time position with monthly WFH stipend.
  • Generous Paid Time Off program and discounted products.
  • An amazing team to work alongside.

Key skills/competency

  • Google Ads
  • Bing Ads
  • YouTube Campaigns
  • Display Advertising
  • Data Analytics
  • Direct Response
  • Full-funnel Optimization
  • Landing Page Optimization
  • Market Research
  • Campaign Strategy
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How to Get Hired at Scale Media

🎯 Tips for Getting Hired

  • Research Scale Media's culture: Study their mission, brands, and team on LinkedIn and Glassdoor.
  • Customize your resume: Highlight paid search and digital campaign successes.
  • Optimize your cover letter: Emphasize data analytics and campaign management skills.
  • Prepare for technical questions: Review Google Ads, Bing, and Excel expertise.
  • Practice interview scenarios: Demonstrate problem-solving and collaboration.

📝 Interview Preparation Advice

Technical Preparation

Review Google Ads certification materials.
Practice Excel data analysis techniques.
Familiarize with Bing Ads platform.
Study Northbeam and GA4 updates.

Behavioral Questions

Describe a time you solved campaign issues.
Explain handling deadlines under pressure.
Discuss a situation overcoming team challenges.
Share a creative problem-solving instance.

Frequently Asked Questions