Product Manager, Performance Products

Product Manager, Performance Products at Sanoma Media Finland

Do you want to be part of building data-driven advertising products that directly impact our customers' results and Sanoma's business? We are now looking for a Junior Product Manager or Product Manager for our B2B Digital Growth unit. The level of the position and responsibilities will be defined according to the selected person's skills and experience.

Our Product Management expertise is at the core of our products' value creation. Product Managers work daily in product teams, owning the direction, prioritization, and business impact of named products. We actively explore new opportunities and develop solutions, working closely with data, technology, and commercial stakeholders.

What You Will Do

You will work in the Performance Products team, developing advertising products that combine ad optimization, machine learning models, and dynamic pricing solutions. The team develops and optimizes performance-driven advertising products, and is responsible for their functionality, measurable results, and long-term sales success in collaboration with sales and other stakeholders.

In this role, you will guide product development from start to finish. You will identify the needs of end-customers, advertisers, and stakeholders, ideate, develop, and test solutions, and successfully bring them to market. You will leverage data in decision-making, prioritize development actions, and implement solutions together with the team. Additionally, you will develop product and sales materials in collaboration with sales and support the team's smooth cooperation and coordinate work with internal stakeholders. Your responsibilities and influence will grow with your skills and experience, and you will work in close cooperation with an experienced Product Manager, as well as data engineering and data science teams.

What We Expect From You

• Analytical mindset, curiosity, and ability to grasp overall concepts
• Interest in data-driven product development and numerical analysis
• Genuine desire to learn, experiment, and develop as a Product Manager
• Good collaboration skills and fluent Finnish and English language proficiency
• Technical or commercial higher education

We Also Value

• Experience in product development, analytics, or software development
• Ability to model business questions into data analysis and identify trends, anomalies, and performance-impacting factors
• Understanding of digital marketing or advertising

What We Offer

• Opportunity to grow and develop in a data-driven environment
• Visibility into the impact of developed solutions on sales and customer results
• Work as part of a multidisciplinary team
• A unique role at the intersection of advertising and product development
• Interesting opportunities for influence and growing responsibilities as skills develop
• Sanoma's benefits and the opportunities of a large company combined with agile practices

About Sanoma Media Finland

Sanoma Media Finland is the largest commercial media house in Finland. We create reliable and engaging journalism, entertaining content, and effective marketing solutions. We are part of people's everyday lives and celebrations, influencing choices and perceptions of the world, helping businesses succeed. It matters. We have large, well-known media brands and a number of the country's largest digital services. Sanoma's media reaches 97% of Finns every week.

At Sanoma, work is done customer-first, data-driven, smartly, responsibly, and collaboratively. Everyone has room to develop, act, and be themselves. Everyday practices are flexible and continuously improved. Our goal is a diverse, equal, and inclusive workplace.

Work at Sanoma is visible, heard, evokes emotions, influences, and generates discussion. Do you have #sanomista?

Location: Töölönlahdenkatu 2, 00100 Helsinki (possibility of partial remote work).

Key Skills/Competency

• Data-driven Product Development
• Advertising Optimization
• Machine Learning Models
• Dynamic Pricing Solutions
• Digital Marketing
• Data Analysis
• Stakeholder Management
• Product Strategy
• Business Impact
• Agile Methodologies