AI Specialist - Marketing Operations
Samsara
Job Overview
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Job Description
Who We Are
Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, a platform that enables organizations relying on physical operations to use Internet of Things (IoT) data for actionable insights and improved efficiency. We are dedicated to enhancing the safety, efficiency, and sustainability of the physical operations powering our global economy, including agriculture, construction, field services, transportation, and manufacturing. Working at Samsara means you'll contribute to shaping product solutions like Video-Based Safety, Vehicle Telematics, and Equipment Monitoring, making a significant impact in a hyper-growth environment.
About the role:
Join Samsara's Marketing Operations team to expand our system and intelligence capabilities. This vital AI Specialist - Marketing Operations role manages a portion of our MarTech portfolio, administers core solutions, builds AI-forward systems, and evolves processes for automation at scale. As our go-to-market strategy diversifies, this role will equip the Samsara Marketing team with:
- A leading-edge technology stack providing a delightful experience to internal and external customers.
- An AI-forward system model unlocking new capabilities for efficient and automated programs at scale.
- An Ops partner who enjoys collaborating across Marketing teams to streamline and optimize processes.
We are creating a sustainable technology, data, and operational blueprint for a world-class scaled go-to-market team, passionate about data-driven decisions and automation. Our team fosters an agile, collaborative, and supportive environment that welcomes diverse thinking, innovative design, and experimentation.
This is a remote position open to candidates residing in Canada. Relocation assistance will not be provided for this role.
You should apply if:
- You want to impact the industries that run our world, contributing to safety, efficiency, and sustainability.
- You are the architect of your own career, with opportunities for rapid development and mastery in a hyper-growth environment.
- You’re energized by our opportunity to digitize large sectors of the global economy with creative, ambitious ideas.
- You want to be with the best, surrounded by a high-caliber team that encourages peak performance and mutual support.
In this role, you will:
- Utilize expertise in MarTech system architecture, including administration, configuration, and integration management of enterprise-level platforms (e.g., Salesforce, MAP, CDP, CMS, DAM).
- Apply hands-on experience integrating, deploying, or utilizing AI/ML models within a live marketing environment to solve business problems.
- Conduct deep technical assessments of new and emerging AI-powered MarTech solutions, leading Proofs of Concept (POCs), build vs. buy analysis, and providing technical recommendations for adoption.
- Design and generate no-code or low-code applications to bridge system gaps, enhance functionality, and improve operational efficiency.
- Communicate complex technical concepts and architectural designs to non-technical stakeholders.
- Partner closely with marketers, finance, IT, procurement, rev ops, and cross-functional teams to enable efficient delivery of Marketing technology priorities in support of pipeline targets.
- Stay connected to MarTech news, best practices, and industry updates, ensuring Samsara evaluates and adopts technology that meets our needs and presents a unique advantage.
Minimum requirements for the role:
- 5+ years of experience in Marketing Operations or similar (e.g., GTM engineer).
- Strong internal communication with proven ability to work cross-functionally with stakeholders, including Marketing, Finance, IT, and other cross-functional leaders.
- Experience managing the software procurement process from initial problem scoping through vendor evaluation, selection, implementation, and ongoing management phases.
- Experience developing custom solutions or integrations across 3rd party tech to unlock new capabilities or dramatically improve processes.
- Strong technical orientation – excited about developing system architecture and working closely with technical partners internally and on vendor teams.
- Strong business acumen, analytical, and problem-solving skills.
- Bachelor’s degree or Technical degree (or relevant work experience).
An ideal candidate also has:
- Experience with the following technologies: Salesforce, Marketo, Iterable, Contentful, Zoom, Webflow, Databricks, Tableau, 6sense, ReachDesk.
- Experience working closely with Engineering teams building & maintaining custom infrastructure.
- Proficiency in coding languages (e.g., Python, SQL, API integration, HTML, CSS, or JavaScript).
Samsara’s Compensation Philosophy:
Samsara’s compensation program is designed to deliver Total Direct Compensation (based on role, level, and geography) that is at or above market. We provide this through base salary + bonus/variable + restricted stock unit awards (RSUs) for eligible roles. For eligible roles, a new hire RSU award may be granted at the time of hire, and additional RSU refresh grants may be awarded annually. We pay for performance, and top performers in eligible roles may receive above-market equity refresh awards.
The range of annual base salary for full-time employees for this position is $119,000—$180,000 USD. Base pay may vary depending on factors including city of residence, job-related knowledge, skills, and experience.
Benefits:
Full-time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, and much more. Visit our Benefits site to learn more.
Accommodations:
Samsara is an inclusive work environment committed to equal opportunity for qualified persons with disabilities. Please email accessibleinterviewing@samsara.com or click here if you require any reasonable accommodations throughout the recruiting process.
Flexible Working:
At Samsara, we embrace a flexible working model, supporting remote work where it aligns with operational requirements. Our offices are open for in-person work, and for certain positions, proximity to an office or specific geographic area may be important for collaboration. All offers are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.
Fraudulent Employment Offers:
Samsara is aware of scams involving fake job interviews and offers. We do not charge fees to applicants. Official communication will only come from emails ending in @samsara.com, @us-greenhouse-mail.io or @mail3.guide.co.
Key skills/competency:
- MarTech Strategy
- AI/ML Integration
- Marketing Automation
- System Architecture
- Salesforce Administration
- Data-Driven Decision Making
- Cross-functional Collaboration
- GTM Strategy
- Vendor Management
- Process Optimization
How to Get Hired at Samsara
- Research Samsara's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Customize your resume: Highlight MarTech, AI/ML model integration, and cross-functional GTM experience for Samsara.
- Showcase technical prowess: Emphasize expertise in system architecture, enterprise platform administration, and low-code/no-code solutions.
- Prepare for behavioral questions: Focus on demonstrating collaboration, problem-solving, and managing technical recommendations effectively.
- Network within Samsara: Connect with Marketing Operations or GTM engineering professionals on LinkedIn for deeper insights.
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