AI Specialist - Marketing Operations

Who We Are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, a platform enabling organizations dependent on physical operations to harness Internet of Things (IoT) data. This helps develop actionable insights and improve operations. We are committed to enhancing the safety, efficiency, and sustainability of the physical operations powering our global economy, including agriculture, construction, field services, transportation, and manufacturing. Working at Samsara means you’ll contribute to defining the future of physical operations, shaping product solutions like Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As a recently public company, you'll have the autonomy and support to make a significant impact as we build for the long term.

About the role

Join the Marketing Operations team to expand Samsara's system and intelligence capabilities. This vital role is responsible for a portion of our MarTech portfolio management, administration of core solutions, building AI-forward systems, and evolving processes for automation at scale. As we grow and diversify our go-to-market strategy, this role will ensure the Samsara Marketing team is equipped with:

• A leading-edge technology stack providing a delightful experience to internal and external customers.
• An AI-forward system model unlocking new capabilities for efficient and automated programs at scale.
• An Ops partner who enjoys collaborating across Marketing teams to streamline and optimize processes.

We are creating a sustainable technology, data, and operational blueprint for a world-class scaled go-to-market team, passionate about data-driven decisions and automation. Our team fosters an agile, collaborative, and supportive environment that encourages diverse thinking, innovative design, and experimentation.

This is a remote position open to candidates residing in Canada. Relocation assistance will not be provided.

You should apply if:

• You want to impact the industries that run our world, helping to keep the lights on, get food into grocery stores, reduce emissions, and ensure worker safety.
• You are the architect of your own career, with opportunities for rapid development and mastering your craft in a hyper-growth environment.
• You’re energized by our opportunity to digitize large sectors of the global economy, bringing forth creative and ambitious ideas for our customers.
• You want to be with the best, surrounded by a high-caliber team that will encourage your best work.

In this role, you will:

• Utilize expertise in MarTech system architecture, including administration, configuration, and integration management of enterprise-level platforms (e.g., Salesforce, MAP, CDP, CMS, DAM).
• Apply hands-on experience integrating, deploying, or utilizing AI/ML models within a live marketing environment to solve business problems.
• Conduct deep technical assessments of new and emerging AI-powered MarTech solutions, leading Proofs of Concept (POCs), build vs. buy analysis, and providing technical recommendations for adoption.
• Design and generate no-code or low-code applications to bridge system gaps, enhance functionality, and improve operational efficiency.
• Communicate complex technical concepts and architectural designs to non-technical stakeholders.
• Partner closely with marketers, finance, IT, procurement, rev ops, and cross-functional teams to enable efficient delivery of Marketing technology priorities in support of pipeline targets.
• Stay connected to MarTech news, best practices, and industry updates, ensuring Samsara evaluates and adopts technology that meets our needs and presents a unique advantage.

Minimum requirements for the role:

• 5+ years of experience in Marketing Operations or similar (e.g. GTM engineer).
• Strong internal communication with proven ability to work cross-functionally with stakeholders, including Marketing, Finance, IT, and other cross-functional leaders.
• Experience managing software procurement processes from initial problem scoping through vendor evaluation, selection, implementation, and ongoing management phases.
• Experience developing custom solutions or integrations across 3rd party tech to unlock new capabilities or dramatically improve processes.
• Strong technical orientation – excited about developing system architecture and working closely with technical partners internally and on vendor teams.
• Strong business acumen, analytical, and problem-solving skills.
• Bachelor’s degree or Technical degree (or relevant work experience).

An ideal candidate also has:

• Experience with the following technologies: Salesforce, Marketo, Iterable, Contentful, Zoom, Webflow, Databricks, Tableau, 6sense, ReachDesk.
• Experience working closely with Engineering teams building & maintaining custom infrastructure.
• Proficiency in coding languages (e.g., Python, SQL, API integration, HTML, CSS, or JavaScript).

Key skills/competency

• MarTech System Architecture
• AI/ML Integration
• Marketing Automation
• Cross-functional Collaboration
• Vendor Management
• Technical Assessment
• Salesforce
• Data-driven Decisions
• Process Optimization
• Go-to-Market Strategy