Senior Brand Designer
Roofr
Job Overview
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Job Description
About Roofr
At Roofr, we’re obsessed with our customers. We constantly gather feedback to shape, prioritize, and launch the products they truly need. That’s what makes Roofr’s CRM special. We started by building essential sales tools like aerial roof measurements and digital sales proposals. But when our customers asked for a simple, affordable way to manage and scale their entire businesses, we listened. So, we created a CRM that connects these solutions—along with payments, material ordering, and more—into a seamless, powerful platform. With a clear roadmap ahead, we’re excited to continue expanding and leading the market with innovative products.
We have an amazing culture, strong financials, and best-in-class company metrics. It’s an exciting time to be part of an extraordinary startup that is already successful, yet still early enough to offer its team significant growth, equity, and the opportunity to make a real impact.
This position is for an existing vacancy.
The Opportunity: Senior Brand Designer
We’re looking for a Senior Brand Designer who brings craft, clarity, and creativity to everything they touch. Someone who understands how strong design builds strong brands — and knows how to translate strategy into thoughtful, beautifully executed work.
You’ll play a key role in shaping how our brand shows up across campaigns, content, and experiences. From concept through execution, you’ll create work that is both visually compelling and strategically grounded, helping ensure every touchpoint feels cohesive, intentional, and impactful.
What You’ll Do
- Collaborate with internal teams and clients to brainstorm, strategize, and develop a wide range of digital and print materials, including web pages, presentations, signage, newsletters, marketing collateral, logos, social imagery, and brochures.
- Own the end-to-end creative process for campaigns, from intake and project planning to timeline management, stakeholder collaboration, design strategy, and iterative feedback.
- Develop concepts and create design assets using Figma and Adobe Creative Suite, with attention to color, typography, imagery, layout, and overall brand consistency.
- Lead strategy and requirement discussions with team members to ensure alignment on project vision and goals.
- Manage the revision process, iterating on multiple versions until final approval.
- Translate strategic direction into high-quality designs that adhere to brand guidelines and deadlines.
- Oversee asset management and uploading processes, using tools like Notion or other content management systems.
- Apply trend intelligence and business insights to inform design decisions and execution.
- Handle multiple projects simultaneously, ensuring timely delivery and responsiveness to feedback.
What You Bring
- 4+ years of experience in brand, visual, or graphic design.
- Strong skills in typography, layout, and visual storytelling.
- Proficiency in Figma and Adobe Creative Suite.
- Ability to take projects from concept through production with attention to detail and craft.
- Experience designing across multiple channels and formats.
- A portfolio that demonstrates strong brand work, campaign execution, and design fundamentals.
- Collaborative mindset with the ability to both take direction and contribute ideas.
- Strong time management and comfort working in a fast-moving creative environment.
Nice to Haves
- Illustration
What We Offer (US + Canada)
When you join our team, you’re not just accepting a job. You’re making a career move. Here’s how we’ll support you in doing some of the most impactful work of your career:
Vacation/Paid Time Off:
- 1st week of employment is mandatory PTO! Start your journey with Roofr by decompressing and recharging - we will see you in week 2!
- 1 Friday off per month (we call those our laundry days!)
- Company wide paid shutdown for the week between Christmas and New Years
- Flexible time off
- 80% employer-paid benefits in the U.S. and 100% employer-paid premiums for Extended Healthcare and Dental in Canada
- RRSP/401k match
- Generous Parental Leave policy
Perks:
- We host an annual company retreat with great team building activities
- Ample learning and development opportunities to continue growing your career
- Home office setup stipend
- Internet and phone allowance
- Remote first culture
- Weekly Friday paydays!
Key skills/competency
- Brand Design
- Visual Storytelling
- Graphic Design
- Figma
- Adobe Creative Suite
- Campaign Management
- Typography
- Layout Design
- Content Creation
- Project Management
How to Get Hired at Roofr
- Research Roofr's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Tailor your resume: Customize your resume and cover letter to highlight experience in brand design, visual storytelling, and proficiency in Figma and Adobe Creative Suite, aligning with the Senior Brand Designer role.
- Showcase your portfolio: Present a strong portfolio demonstrating impactful brand work, successful campaign execution, and solid design fundamentals relevant to Roofr's needs.
- Prepare for collaborative interviews: Expect discussions around your ability to lead design strategy, manage projects, and iterate on feedback within a fast-moving, remote-first environment.
- Highlight AI proficiency and caution: While AI is embraced, be prepared to showcase your authentic self and human-driven problem-solving during interviews for this role at Roofr.
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