Growth Marketing
Roboflow
Job Overview
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Job Description
Who We Are
At Roboflow, our mission is to make the world programmable by simplifying the building and use of computer vision models. Our tools and community empower over 1M+ developers, including many Fortune 100 companies, to use machine learning for groundbreaking applications in healthcare, construction, environmental preservation, and beyond.
What You’ll Do
You are building the machinery that powers our growth engine. As a Growth Marketing role, you will intersect engineering, marketing, and product disciplines to scale our reach to the next 10 million developers using AI-driven systems and advanced automation.
- Build AI Automations: Design and deploy AI workflows for marketing processes.
- Own the Website: Treat the website as a high-converting product.
- GTM Engineering: Bridge marketing ideas with technical execution.
- Lifecycle Marketing: Develop end-to-end customer journeys for retention.
- Analytics & Integration: Manage the full funnel with data expertise.
- Generalist Role: Tackle varied tasks from automation to SEO strategy.
- Ownership Mindset: Take complete responsibility for infrastructure outcomes.
Who You Are
You are a technical generalist who is comfortable shipping your ideas and building tools independently. You are obsessed with automation, driven by data, and have a proven track record with modern analytics and marketing technology stacks. Your mindset is growth-oriented and product-focused, perfectly suited for a dynamic, high-autonomy environment.
Who You'll Be Working With
You will collaborate directly with the Marketing Lead, co-founders, and various departments. With a team of 70+ members distributed across the US and Europe, you'll enjoy cross-functional interaction and diverse problem-solving opportunities.
Interview Process
- Introduction Phase: Meet hiring manager Trevor Lynn for a 45-minute session.
- Team Interview Phase: Attend multiple sessions with Marketing team members and Trevor Lynn.
- Project Phase: Build a project within a given timeframe.
- Final Interview Stage: Interview with co-founders and Head of Operations.
Where You'll Work
Roboflow is a distributed workplace with hubs in New York City and San Francisco. You can work from home, at a hub, or any co-working space that suits your style.
What You'll Receive
- Competitive base salary, adjusted every six months using market data.
- $3500/yr travel stipend.
- $350/mo productivity stipend.
- Health insurance coverage up to 100%.
- Equity in a forward-thinking company.
Key Skills/Competency
- AI Automation
- Marketing Strategy
- Technical Generalist
- Website Optimization
- Lifecycle Marketing
- Data Analytics
- Growth Experimentation
- Product Mindset
- API Integration
- Conversion Optimization
How to Get Hired at Roboflow
- Customize your resume: Highlight AI automation and marketing projects.
- Research Roboflow's culture: Study their mission and funding milestones.
- Prepare technical insights: Demonstrate familiarity with modern automation stacks.
- Show growth mindset: Present measurable campaign results.
- Update your portfolio: Include leads driven and conversion experiments.
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