Brand Lead
Rivan Industries
Job Overview
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Job Description
About Rivan Industries
Rivan Industries is a vertically integrated synthetic fuel company designed to decarbonise industries you can’t electrify. We aim to make synthetic fuel cheaper than fossil fuels and sustain life on earth by keeping the CO2 locked underground.
The Opportunity
We’re looking for a Brand Lead to help tell the Rivan story to everyone that will be a part of our future. The key aim is to attract and engage with top talent, customers, investors, and partners (government, industry and others) through an incredible brand and narrative. This will take the form of storytelling through content (imagery and written content), PR, external partnerships, factory tours, and many other touchpoints. If you really love the architecture of building brands and engaging with people to tell that story, this is for you.
Key Responsibilities of the Brand Lead
- Own and execute all content publishing: This includes short and long-form written content focused on product engineering, manufacturing, and life at Rivan. You will also own all imagery and video, creating amazing content from our factory HQ and large-scale sites. Manage all website design and content, publishing across our website, social media, and any partners or third-parties.
- Build external media strategy: Oversee our PR strategy with an external PR firm, continually building internal media partnerships and connections with publishers. Create opportunities for interviews, panels, talks, podcasts, and other external media opportunities aligned with our brand narrative.
- Build external Rivan network: Engage with investors, partners, future employees, and brand evangelists through individual engagement, HQ visits, merchandise, and general storytelling.
Core Skills
- 3-4+ years professional experience.
- Bachelor’s or Masters in a related field (preference for engineering to deeply understand our product and positioning).
- Experience and aptitude for great quality content & aesthetics, specifically written content.
- Experience and first-principles understanding of building a brand from scratch.
Specifics
- £50-70k base-salary.
- Share options as part of the early team.
- In-person work at HQ in South Bermondsey, London.
- Unlimited time off.
We encourage exceptional applicants from all backgrounds to apply for this role, even if they do not meet all the requirements listed.
Key skills/competency
- Brand strategy
- Content creation
- PR management
- Storytelling
- Digital marketing
- Social media
- Network building
- Investor relations
- Creative direction
- Narrative development
How to Get Hired at Rivan Industries
- Research Rivan Industries' culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor, focusing on their decarbonization efforts.
- Tailor your Brand Lead resume: Customize your resume to highlight experience in brand strategy, content creation, PR, and network building, specifically for a synthetic fuel company.
- Craft a compelling cover letter: Articulate how your branding expertise aligns with Rivan Industries' mission to tell their unique story and attract key stakeholders.
- Prepare for a brand-focused interview: Be ready to discuss your portfolio, content strategies, PR success stories, and your approach to building a brand narrative from scratch.
- Showcase passion for sustainability: Emphasize your interest in Rivan Industries' goal to decarbonize industries and your ability to communicate their impact effectively.
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